Celsius (CELH) vs Primo Brands (PRMB)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 7, 2026.
Summary
Primo Brands (PRMB) has outperformed Celsius (CELH) over the past year, losing 13.4% versus a loss of 55.9%. Over five years, PRMB leads with a +19.3% price change compared with -9.2% for CELH. Primo Brands is the larger company by market cap ($6.88 billion vs $6.81 billion), about 1.0 times the size, while Celsius is growing revenue faster (+85.5% vs +29.3%).
On valuation, Primo Brands trades at a lower forward P/E (12.8x vs 15.6x for Celsius). Primo Brands pays a dividend yielding 2.32%, while Celsius does not currently pay one. Celsius converts more of its revenue into profit, with a net margin of 4.3% versus 0.9%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | CELH | PRMB |
|---|---|---|
| Share price | $26.92 | $19.00 |
| Market cap | $6.81B | $6.88B |
| 1-day change | -1.36% | -1.14% |
| YTD return | -41.15% | +16.21% |
| 1-year return | -55.91% | -13.44% |
| 5-year return | -9.17% | +19.35% |
| P/E ratio (TTM) | 117.04 | 63.33 |
| Forward P/E | 15.58 | 12.78 |
| EPS (TTM) | $0.23 | $0.30 |
| Dividend yield | 0.00% | 2.32% |
| Annual dividend | $0.00 | $0.44 |
| Revenue (latest FY) | $2.52B | $6.66B |
| Revenue growth (YoY) | +85.54% | +29.34% |
| Net income (latest FY) | $108.00M | $60.10M |
| Gross margin | 50.39% | 30.32% |
| Operating margin | 5.61% | 6.46% |
| Net margin | 4.29% | 0.90% |
| 52-week high | $66.74 | $26.21 |
| 52-week low | $23.56 | $14.36 |
| Distance from 52-week high | -59.66% | -27.51% |
| Analyst consensus | buy | buy |
| Avg. price target upside | +56.72% | +59.32% |
| Average volume | 9.20M | 3.94M |
| Shares outstanding | 253.04M | 361.94M |
| Employees | 1,497 | 12,000 |
| Sector | Consumer Staples | Consumer Staples |
| Industry | Beverages (Production/Distribution) | Beverages (Production/Distribution) |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- PRMB has outperformed CELH by 42.5 percentage points over the past year.
- Celsius trades at a higher earnings multiple (117.0x vs 63.3x trailing P/E).
- Primo Brands offers a meaningfully higher dividend yield (2.32% vs 0.00%).
- Celsius grew revenue faster in its latest fiscal year (+85.54% vs +29.34%).
About Celsius
CELH stock →Celsius Holdings, Inc. develops, processes, manufactures, markets, sells, and distributes functional energy drinks in the United States, North America, Europe, the Asia Pacific, and internationally.
Consumer Staples · Beverages (Production/Distribution) · 1,497 employees
About Primo Brands
PRMB stock →Primo Brands Corporation operates as a branded beverage company in North America. It offers bottle water solutions and water filtration services; and premium spring and sparkling water, purified water, self-service refill drinking water, flavored and enhanced beverages, water dispensers, and filtration equipment.
Consumer Staples · Beverages (Production/Distribution) · 12,000 employees
CELH vs PRMB FAQ
Which is bigger, Celsius or Primo Brands?
Primo Brands (PRMB) is larger, with a market capitalization of $6.88B compared with $6.81B for Celsius (CELH).
Which stock has performed better over the past year, CELH or PRMB?
PRMB returned -13.44% over the past 12 months, compared with -55.91% for CELH (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, CELH or PRMB?
PRMB has the lower trailing P/E at 63.3, versus 117.0 for CELH. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Celsius or Primo Brands?
Primo Brands pays a dividend yielding 2.32%, while Celsius does not currently pay a regular dividend.
Are Celsius and Primo Brands in the same industry?
Yes. Both are classified in the Beverages (Production/Distribution) industry within the Consumer Staples sector.