MetaCap

a.k.a. Brands (AKA) vs Honest (HNST)

Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 10, 2026.

Summary

Honest (HNST) has outperformed a.k.a. Brands (AKA) over the past year, gaining 32.7% versus a gain of 16.3%. Over five years, HNST leads with a -45.1% price change compared with -89.5% for AKA. Honest is the larger company by market cap ($543.9 million vs $118.2 million), about 4.6 times the size.

Summary generated from market data by MetaCap's automated system. Methodology

Relative performance

AKA+16.27%HNST+30.10%
+66%+8%-50%
Oct 9, 20251 yearOct 8, 2026
AKA-89.08%HNST-46.91%
+75%-14%-104%
Oct 4, 20215 yearsOct 5, 2026

Percent change in share price from the first common trading day shown; excludes dividends.

Head-to-head

AKA versus HNST key metrics
MetricAKAHNST
Share price$10.76$5.07
Market cap$118.21M$543.93M
1-day change0.00%+2.01%
YTD return+0.51%+96.51%
1-year return+16.27%+32.72%
5-year return-89.48%-45.13%
Forward P/E—43.30
EPS (TTM)$-2.48$-0.11
Dividend yield0.00%0.00%
Annual dividend$0.00$0.00
52-week high$16.38$6.01
52-week low$8.42$2.07
Distance from 52-week high-34.34%-15.64%
Analyst consensusnonenone
Avg. price target upside+83.64%+2.56%
Average volume3.20K2.17M
Shares outstanding10.99M107.28M
Employees1,650174
SectorConsumer DiscretionaryConsumer Discretionary
IndustryCatalog/Specialty DistributionCatalog/Specialty Distribution

Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.

Key differences

  • Honest is about 4.6 times larger than a.k.a. Brands by market value ($543.93M vs $118.21M).
  • HNST has outperformed AKA by 16.5 percentage points over the past year.

About a.k.a. Brands

AKA stock →

a.k.a. Brands Holding Corp.

Consumer Discretionary · Catalog/Specialty Distribution · 1,650 employees

About Honest

HNST stock →

The Honest Company, Inc. a personal care company, provides personal care products for babies and adults.

Consumer Discretionary · Catalog/Specialty Distribution · 174 employees

AKA vs HNST FAQ

Which is bigger, a.k.a. Brands or Honest?

Honest (HNST) is larger, with a market capitalization of $543.93M compared with $118.21M for a.k.a. Brands (AKA).

Which stock has performed better over the past year, AKA or HNST?

HNST returned +32.72% over the past 12 months, compared with +16.27% for AKA (price return, excluding dividends). Past performance does not predict future results.

Are a.k.a. Brands and Honest in the same industry?

Yes. Both are classified in the Catalog/Specialty Distribution industry within the Consumer Discretionary sector.

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