Brighthouse Financial (BHF) vs Primerica (PRI)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.
Summary
Brighthouse Financial (BHF) has outperformed Primerica (PRI) over the past year, gaining 2.2% versus a gain of 0.2%. Over five years, PRI leads with a +64.0% price change compared with +0.6% for BHF. Primerica is the larger company by market cap ($8.41 billion vs $2.86 billion), about 2.9 times the size, while Brighthouse Financial is growing revenue faster (+43.2% vs +6.6%).
On valuation, Brighthouse Financial trades at a lower forward P/E (2.5x vs 10.1x for Primerica). Primerica pays a dividend yielding 1.70%, while Brighthouse Financial does not currently pay one. Primerica converts more of its revenue into profit, with a net margin of 22.8% versus 6.4%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | BHF | PRI |
|---|---|---|
| Share price | $49.66 | $273.41 |
| Market cap | $2.86B | $8.41B |
| 1-day change | -0.74% | -2.05% |
| YTD return | -23.35% | +5.83% |
| 1-year return | +2.16% | +0.17% |
| 5-year return | +0.63% | +64.02% |
| P/E ratio (TTM) | 3.92 | 10.98 |
| Forward P/E | 2.47 | 10.06 |
| EPS (TTM) | $12.66 | $24.90 |
| Dividend yield | 0.00% | 1.70% |
| Annual dividend | $0.00 | $4.64 |
| Revenue (latest FY) | $6.77B | $3.29B |
| Revenue growth (YoY) | +43.23% | +6.56% |
| Net income (latest FY) | $433.00M | $751.23M |
| Net margin | 6.40% | 22.82% |
| 52-week high | $66.80 | $327.28 |
| 52-week low | $44.51 | $230.09 |
| Distance from 52-week high | -25.66% | -16.46% |
| Analyst consensus | hold | buy |
| Avg. price target upside | +30.89% | +18.69% |
| Average volume | 921.14K | 185.08K |
| Shares outstanding | 57.51M | 30.78M |
| Employees | 1,400 | 2,301 |
| Sector | Finance | Finance |
| Industry | Life Insurance | Life Insurance |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Primerica is about 2.9 times larger than Brighthouse Financial by market value ($8.41B vs $2.86B).
- Primerica trades at a higher earnings multiple (11.0x vs 3.9x trailing P/E).
- Primerica offers a meaningfully higher dividend yield (1.70% vs 0.00%).
- Primerica is more profitable, keeping 22.8 cents of every revenue dollar as net income versus 6.4 cents for Brighthouse Financial.
- Brighthouse Financial grew revenue faster in its latest fiscal year (+43.23% vs +6.56%).
About Brighthouse Financial
BHF stock →Brighthouse Financial, Inc. provides annuity and life insurance products in the United States.
Finance · Life Insurance · 1,400 employees
About Primerica
PRI stock →Primerica, Inc., together with its subsidiaries, provides financial products and services to middle-income households in the United States and Canada. It operates in three segments: Term Life Insurance; Investment and Savings Products; and Corporate and Other Distributed Products.
Finance · Life Insurance · 2,301 employees
BHF vs PRI FAQ
Which is bigger, Brighthouse Financial or Primerica?
Primerica (PRI) is larger, with a market capitalization of $8.41B compared with $2.86B for Brighthouse Financial (BHF).
Which stock has performed better over the past year, BHF or PRI?
BHF returned +2.16% over the past 12 months, compared with +0.17% for PRI (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, BHF or PRI?
BHF has the lower trailing P/E at 3.9, versus 11.0 for PRI. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Brighthouse Financial or Primerica?
Primerica pays a dividend yielding 1.70%, while Brighthouse Financial does not currently pay a regular dividend.
Are Brighthouse Financial and Primerica in the same industry?
Yes. Both are classified in the Life Insurance industry within the Finance sector.