MetaCap

Betterware de MexicoP.I. de C.V. (BWMX) vs Baozun (BZUN)

Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.

Summary

Betterware de MexicoP.I. de C.V. (BWMX) has outperformed Baozun (BZUN) over the past year, gaining 26.7% versus a loss of 14.7%. Over five years, BWMX leads with a -52.2% price change compared with -83.2% for BZUN. Betterware de MexicoP.I. de C.V. is the larger company by market cap ($650.3 million vs $192.0 million), about 3.4 times the size.

On valuation, Baozun trades at a lower forward P/E (3.8x vs 6.1x for Betterware de MexicoP.I. de C.V.). Betterware de MexicoP.I. de C.V. pays a dividend yielding 65.33%, while Baozun does not currently pay one.

Summary generated from market data by MetaCap's automated system. Methodology

Relative performance

BWMX+26.69%BZUN-14.70%
+56%+3%-50%
Oct 8, 20251 yearOct 8, 2026
BWMX-53.96%BZUN-83.20%
+5%-45%-94%
Oct 4, 20215 yearsOct 5, 2026

Percent change in share price from the first common trading day shown; excludes dividends.

Head-to-head

BWMX versus BZUN key metrics
MetricBWMXBZUN
Share price$16.47$3.31
Market cap$650.32M$191.97M
1-day change+1.17%+1.69%
YTD return+14.57%+22.18%
1-year return+26.69%-14.70%
5-year return-52.23%-83.17%
P/E ratio (TTM)8.8123.61
Forward P/E6.143.79
EPS (TTM)$1.87$0.14
Dividend yield65.33%0.00%
Annual dividend$10.76$0.00
52-week high$19.79$3.82
52-week low$12.34$2.07
Distance from 52-week high-16.78%-13.39%
Analyst consensusstrong_buynone
Avg. price target upside+71.28%+38.58%
Average volume76.09K222.41K
Shares outstanding39.49M53.65M
Employees4,8236,626
SectorConsumer DiscretionaryConsumer Discretionary
IndustryCatalog/Specialty DistributionCatalog/Specialty Distribution

Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.

Key differences

  • Betterware de MexicoP.I. de C.V. is about 3.4 times larger than Baozun by market value ($650.32M vs $191.97M).
  • BWMX has outperformed BZUN by 41.4 percentage points over the past year.
  • Baozun trades at a higher earnings multiple (23.6x vs 8.8x trailing P/E).
  • Betterware de MexicoP.I. de C.V. offers a meaningfully higher dividend yield (65.33% vs 0.00%).

About Betterware de MexicoP.I. de C.V.

BWMX stock →

Betterware de México, S.A.P.I. de C.V.

Consumer Discretionary · Catalog/Specialty Distribution · 4,823 employees

About Baozun

BZUN stock →

Baozun Inc., through its subsidiaries, engages in the provision of end-to-end e-commerce solutions in the People's Republic of China. It operates in two segments, E-Commerce and Brand Management.

Consumer Discretionary · Catalog/Specialty Distribution · 6,626 employees

BWMX vs BZUN FAQ

Which is bigger, Betterware de MexicoP.I. de C.V. or Baozun?

Betterware de MexicoP.I. de C.V. (BWMX) is larger, with a market capitalization of $650.32M compared with $191.97M for Baozun (BZUN).

Which stock has performed better over the past year, BWMX or BZUN?

BWMX returned +26.69% over the past 12 months, compared with -14.70% for BZUN (price return, excluding dividends). Past performance does not predict future results.

Which has the lower P/E ratio, BWMX or BZUN?

BWMX has the lower trailing P/E at 8.8, versus 23.6 for BZUN. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.

Which pays a higher dividend, Betterware de MexicoP.I. de C.V. or Baozun?

Betterware de MexicoP.I. de C.V. pays a dividend yielding 65.33%, while Baozun does not currently pay a regular dividend.

Are Betterware de MexicoP.I. de C.V. and Baozun in the same industry?

Yes. Both are classified in the Catalog/Specialty Distribution industry within the Consumer Discretionary sector.

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