MetaCap

Betterware de MexicoP.I. de C.V. (BWMX) vs D-Market Electronic Services & Trading (HEPS)

Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.

Summary

Betterware de MexicoP.I. de C.V. (BWMX) has outperformed D-Market Electronic Services & Trading (HEPS) over the past year, gaining 24.9% versus a loss of 2.2%. Over five years, HEPS leads with a -49.2% price change compared with -52.4% for BWMX. D-Market Electronic Services & Trading is the larger company by market cap ($1.13 billion vs $643.6 million), about 1.8 times the size.

On valuation, D-Market Electronic Services & Trading trades at a lower forward P/E (0.6x vs 6.1x for Betterware de MexicoP.I. de C.V.). Betterware de MexicoP.I. de C.V. pays a dividend yielding 66.01%, while D-Market Electronic Services & Trading does not currently pay one.

Summary generated from market data by MetaCap's automated system. Methodology

Relative performance

BWMX+24.87%HEPS-2.21%
+53%+15%-23%
Oct 7, 20251 yearOct 7, 2026
BWMX-54.13%HEPS-52.68%
+4%-44%-93%
Oct 4, 20215 yearsOct 5, 2026

Percent change in share price from the first common trading day shown; excludes dividends.

Head-to-head

BWMX versus HEPS key metrics
MetricBWMXHEPS
Share price$16.30$2.65
Market cap$643.61M$1.13B
1-day change+0.49%-0.19%
YTD return+14.14%+6.85%
1-year return+24.87%-2.21%
5-year return-52.41%-49.23%
P/E ratio (TTM)8.67—
Forward P/E6.080.61
EPS (TTM)$1.88$-0.48
Dividend yield66.01%0.00%
Annual dividend$10.76$0.00
52-week high$19.79$3.33
52-week low$12.34$2.15
Distance from 52-week high-17.64%-20.57%
Analyst consensusnonenone
Avg. price target upside+71.90%+20.98%
Average volume76.31K303.10K
Shares outstanding39.49M388.65M
Employees4,8233,611
SectorConsumer DiscretionaryConsumer Discretionary
IndustryCatalog/Specialty DistributionCatalog/Specialty Distribution

Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.

Key differences

  • BWMX has outperformed HEPS by 27.1 percentage points over the past year.
  • Betterware de MexicoP.I. de C.V. offers a meaningfully higher dividend yield (66.01% vs 0.00%).

About Betterware de MexicoP.I. de C.V.

BWMX stock →

Betterware de México, S.A.P.I. de C.V.

Consumer Discretionary · Catalog/Specialty Distribution · 4,823 employees

About D-Market Electronic Services & Trading

HEPS stock →

D-Market Elektronik Hizmetler ve Ticaret A.S. operates e-commerce platforms in Turkey.

Consumer Discretionary · Catalog/Specialty Distribution · 3,611 employees

BWMX vs HEPS FAQ

Which is bigger, Betterware de MexicoP.I. de C.V. or D-Market Electronic Services & Trading?

D-Market Electronic Services & Trading (HEPS) is larger, with a market capitalization of $1.13B compared with $643.61M for Betterware de MexicoP.I. de C.V. (BWMX).

Which stock has performed better over the past year, BWMX or HEPS?

BWMX returned +24.87% over the past 12 months, compared with -2.21% for HEPS (price return, excluding dividends). Past performance does not predict future results.

Which pays a higher dividend, Betterware de MexicoP.I. de C.V. or D-Market Electronic Services & Trading?

Betterware de MexicoP.I. de C.V. pays a dividend yielding 66.01%, while D-Market Electronic Services & Trading does not currently pay a regular dividend.

Are Betterware de MexicoP.I. de C.V. and D-Market Electronic Services & Trading in the same industry?

Yes. Both are classified in the Catalog/Specialty Distribution industry within the Consumer Discretionary sector.

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