MetaCap

Colgate-Palmolive (CL) vs e.l.f. Beauty (ELF)

Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.

Summary

Colgate-Palmolive (CL) has outperformed e.l.f. Beauty (ELF) over the past year, gaining 10.2% versus a loss of 25.3%. Over five years, ELF leads with a +260.7% price change compared with +14.4% for CL. Colgate-Palmolive is the larger company by market cap ($69.52 billion vs $6.20 billion), about 11.2 times the size, while e.l.f. Beauty is growing revenue faster (+24.6% vs +1.4%).

On valuation, Colgate-Palmolive trades at a lower forward P/E (21.3x vs 27.2x for e.l.f. Beauty). Colgate-Palmolive pays a dividend yielding 2.40%, while e.l.f. Beauty does not currently pay one. Colgate-Palmolive converts more of its revenue into profit, with a net margin of 10.5% versus 1.6%.

Summary generated from market data by MetaCap's automated system. Methodology

Relative performance

CL+10.24%ELF-25.30%
+30%-20%-69%
Oct 7, 20251 yearOct 7, 2026
CL+15.37%ELF+254.35%
+667%+303%-61%
Oct 4, 20215 yearsOct 5, 2026

Percent change in share price from the first common trading day shown; excludes dividends.

Head-to-head

CL versus ELF key metrics
MetricCLELF
Share price$87.21$105.03
Market cap$69.52B$6.20B
1-day change-0.05%+2.18%
YTD return+10.36%+38.12%
1-year return+10.24%-25.30%
5-year return+14.37%+260.68%
P/E ratio (TTM)34.33105.03
Forward P/E21.2827.17
EPS (TTM)$2.54$1.00
Dividend yield2.40%0.00%
Annual dividend$2.09$0.00
Revenue (latest FY)$20.38B$1.64B
Revenue growth (YoY)+1.40%+24.59%
Net income (latest FY)$2.13B$26.32M
Gross margin60.11%70.72%
Operating margin16.22%4.50%
Net margin10.46%1.61%
52-week high$99.33$147.00
52-week low$74.55$48.82
Distance from 52-week high-12.20%-28.55%
Analyst consensusbuybuy
Avg. price target upside+12.77%-0.03%
Average volume4.75M1.94M
Shares outstanding797.17M59.01M
Employees33,600849
SectorConsumer DiscretionaryConsumer Discretionary
IndustryPackage Goods/CosmeticsPackage Goods/Cosmetics

Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.

Key differences

  • Colgate-Palmolive is about 11.2 times larger than e.l.f. Beauty by market value ($69.52B vs $6.20B).
  • CL has outperformed ELF by 35.5 percentage points over the past year.
  • e.l.f. Beauty trades at a higher earnings multiple (105.0x vs 34.3x trailing P/E).
  • Colgate-Palmolive offers a meaningfully higher dividend yield (2.40% vs 0.00%).
  • Colgate-Palmolive is more profitable, keeping 10.5 cents of every revenue dollar as net income versus 1.6 cents for e.l.f. Beauty.
  • e.l.f. Beauty grew revenue faster in its latest fiscal year (+24.59% vs +1.40%).

About Colgate-Palmolive

CL stock →

Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products in the United States and internationally. It operates through two segments: Oral, Personal and Home Care; and Pet Nutrition.

Consumer Discretionary · Package Goods/Cosmetics · 33,600 employees

About e.l.f. Beauty

ELF stock →

e.l.f. Beauty, Inc., a beauty company, provides cosmetics and skin care products worldwide.

Consumer Discretionary · Package Goods/Cosmetics · 849 employees

CL vs ELF FAQ

Which is bigger, Colgate-Palmolive or e.l.f. Beauty?

Colgate-Palmolive (CL) is larger, with a market capitalization of $69.52B compared with $6.20B for e.l.f. Beauty (ELF).

Which stock has performed better over the past year, CL or ELF?

CL returned +10.24% over the past 12 months, compared with -25.30% for ELF (price return, excluding dividends). Past performance does not predict future results.

Which has the lower P/E ratio, CL or ELF?

CL has the lower trailing P/E at 34.3, versus 105.0 for ELF. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.

Which pays a higher dividend, Colgate-Palmolive or e.l.f. Beauty?

Colgate-Palmolive pays a dividend yielding 2.40%, while e.l.f. Beauty does not currently pay a regular dividend.

Are Colgate-Palmolive and e.l.f. Beauty in the same industry?

Yes. Both are classified in the Package Goods/Cosmetics industry within the Consumer Discretionary sector.

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