Coupang (CPNG) vs Wayfair (W)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.
Summary
Wayfair (W) has outperformed Coupang (CPNG) over the past year, gaining 27.5% versus a loss of 52.1%. Over five years, CPNG leads with a -44.1% price change compared with -56.2% for W. Coupang is the larger company by market cap ($28.46 billion vs $14.28 billion), about 2.0 times the size.
On valuation, Wayfair trades at a lower forward P/E (26.9x vs 58.1x for Coupang). Coupang converts more of its revenue into profit, with a net margin of 0.6% versus -2.5%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | CPNG | W |
|---|---|---|
| Share price | $15.83 | $104.25 |
| Market cap | $28.46B | $14.28B |
| 1-day change | +2.73% | -0.78% |
| YTD return | -34.68% | +4.70% |
| 1-year return | -52.07% | +27.51% |
| 5-year return | -44.15% | -56.15% |
| Forward P/E | 58.11 | 26.87 |
| EPS (TTM) | $-0.43 | $-2.47 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| Revenue (latest FY) | $34.53B | $12.46B |
| Revenue growth (YoY) | +14.09% | +5.11% |
| Net income (latest FY) | $208.00M | $-313.00M |
| Gross margin | 29.37% | 30.22% |
| Operating margin | 1.37% | 0.14% |
| Net margin | 0.60% | -2.51% |
| 52-week high | $32.70 | $119.98 |
| 52-week low | $13.35 | $55.60 |
| Distance from 52-week high | -51.59% | -13.11% |
| Analyst consensus | buy | buy |
| Avg. price target upside | +48.50% | +18.65% |
| Average volume | 17.73M | 2.86M |
| Shares outstanding | 1.64B | 115.99M |
| Employees | 108,000 | 11,800 |
| Sector | Consumer Discretionary | Consumer Discretionary |
| Industry | Catalog/Specialty Distribution | Catalog/Specialty Distribution |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- W has outperformed CPNG by 79.6 percentage points over the past year.
- Coupang grew revenue faster in its latest fiscal year (+14.09% vs +5.11%).
About Coupang
CPNG stock →Coupang, Inc., together with its subsidiaries, owns and operates retail business through its mobile applications and internet websites in South Korea and internationally. It operates through Product Commerce and Developing Offerings segments.
Consumer Discretionary · Catalog/Specialty Distribution · 108,000 employees
About Wayfair
W stock →Wayfair Inc. engages in the e-commerce business in the United States and internationally.
Consumer Discretionary · Catalog/Specialty Distribution · 11,800 employees
CPNG vs W FAQ
Which is bigger, Coupang or Wayfair?
Coupang (CPNG) is larger, with a market capitalization of $28.46B compared with $14.28B for Wayfair (W).
Which stock has performed better over the past year, CPNG or W?
W returned +27.51% over the past 12 months, compared with -52.07% for CPNG (price return, excluding dividends). Past performance does not predict future results.
Are Coupang and Wayfair in the same industry?
Yes. Both are classified in the Catalog/Specialty Distribution industry within the Consumer Discretionary sector.