Phoenix New Media (FENG) vs Giftify (GIFT)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.
Summary
Giftify (GIFT) has outperformed Phoenix New Media (FENG) over the past year, losing 45.2% versus a loss of 48.1%. Over five years, GIFT leads with a -57.4% price change compared with -81.9% for FENG. Giftify is the larger company by market cap ($20.4 million vs $16.8 million), about 1.2 times the size.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | FENG | GIFT |
|---|---|---|
| Share price | $1.40 | $0.575 |
| Market cap | $16.82M | $20.37M |
| 1-day change | -0.01% | -4.79% |
| YTD return | -16.17% | -47.73% |
| 1-year return | -48.15% | -45.24% |
| 5-year return | -81.91% | -57.41% |
| P/E ratio (TTM) | 4.00 | — |
| Forward P/E | 2.06 | — |
| EPS (TTM) | $0.35 | $-0.26 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| 52-week high | $2.66 | $1.29 |
| 52-week low | $1.39 | $0.44 |
| Distance from 52-week high | -47.37% | -55.43% |
| Analyst consensus | — | none |
| Avg. price target upside | — | +595.65% |
| Average volume | 3.27K | 124.21K |
| Shares outstanding | 5.40M | 35.43M |
| Employees | 611 | 40 |
| Sector | Communication Services | Communication Services |
| Industry | Internet Content & Information | Internet Content & Information |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
About Phoenix New Media
FENG stock →Phoenix New Media Limited provides content through an integrated Internet platform in the People's Republic of China. It operates in two segments, Net Advertising Services and Paid Services.
Communication Services · Internet Content & Information · 611 employees
About Giftify
GIFT stock →Giftify, Inc. owns and operates a restaurant deal space in the United States.
Communication Services · Internet Content & Information · 40 employees
FENG vs GIFT FAQ
Which is bigger, Phoenix New Media or Giftify?
Giftify (GIFT) is larger, with a market capitalization of $20.37M compared with $16.82M for Phoenix New Media (FENG).
Which stock has performed better over the past year, FENG or GIFT?
GIFT returned -45.24% over the past 12 months, compared with -48.15% for FENG (price return, excluding dividends). Past performance does not predict future results.
Are Phoenix New Media and Giftify in the same industry?
Yes. Both are classified in the Internet Content & Information industry within the Communication Services sector.