FitLife Brands (FTLF) vs 22nd Century Group (XXII)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.
Summary
FitLife Brands is the larger company by market cap ($81.7 million vs $621,674), about 131.4 times the size. On valuation, 22nd Century Group trades at a lower trailing P/E (0.0x vs 14.0x for FitLife Brands).
Summary generated from market data by MetaCap's automated system. Methodology
Head-to-head
| Metric | FTLF | XXII |
|---|---|---|
| Share price | $8.70 | $0.8707 |
| Market cap | $81.70M | $621.67K |
| 1-day change | -5.74% | -2.33% |
| YTD return | -43.27% | — |
| 1-year return | -53.99% | — |
| 5-year return | +33.77% | — |
| P/E ratio (TTM) | 14.03 | 0.01 |
| Forward P/E | 6.74 | — |
| EPS (TTM) | $0.62 | $78.07 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| 52-week high | $20.98 | $540.00 |
| 52-week low | $8.51 | $0.785 |
| Distance from 52-week high | -58.53% | -99.84% |
| Analyst consensus | none | — |
| Avg. price target upside | +101.15% | — |
| Average volume | 11.75K | 98.47K |
| Shares outstanding | 9.39M | 713.99K |
| Employees | 81 | 32 |
| Sector | Consumer Defensive | Consumer Defensive |
| Industry | Packaged Foods | Tobacco |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- FitLife Brands is about 131.4 times larger than 22nd Century Group by market value ($81.70M vs $621.67K).
- FitLife Brands trades at a higher earnings multiple (14.0x vs 0.0x trailing P/E).
About FitLife Brands
FTLF stock →FitLife Brands, Inc. provides nutritional supplements and wellness products for health-conscious consumers in the United States and internationally.
Consumer Defensive · Packaged Foods · 81 employees
About 22nd Century Group
XXII stock →22nd Century Group, Inc., a tobacco products company, manufactures, distributes, and sells proprietary new reduced nicotine tobacco products in the United States. The company offers reduced nicotine content tobacco and very low nicotine combustible cigarette products.
Consumer Defensive · Tobacco · 32 employees
FTLF vs XXII FAQ
Which is bigger, FitLife Brands or 22nd Century Group?
FitLife Brands (FTLF) is larger, with a market capitalization of $81.70M compared with $621.67K for 22nd Century Group (XXII).
Which has the lower P/E ratio, FTLF or XXII?
XXII has the lower trailing P/E at 0.0, versus 14.0 for FTLF. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Are FitLife Brands and 22nd Century Group in the same industry?
Both are in the Consumer Defensive sector, but in different industries: Packaged Foods for FitLife Brands and Tobacco for 22nd Century Group.