Harte Hanks (HHS) vs Star Fashion Culture (STFS)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.
Summary
Harte Hanks (HHS) has outperformed Star Fashion Culture (STFS) over the past year, gaining 22.2% versus a loss of 55.5%. Star Fashion Culture is the larger company by market cap ($57.1 million vs $32.8 million), about 1.7 times the size.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | HHS | STFS |
|---|---|---|
| Share price | $4.40 | $3.76 |
| Market cap | $32.80M | $57.05M |
| 1-day change | 0.00% | 0.00% |
| YTD return | +46.18% | -6.13% |
| 1-year return | +22.22% | -55.51% |
| 5-year return | -36.69% | — |
| EPS (TTM) | $-0.77 | $-72.25 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| 52-week high | $4.67 | $20.99 |
| 52-week low | $2.00 | $0.80 |
| Distance from 52-week high | -5.78% | -82.11% |
| Average volume | 160.23K | 651.31K |
| Shares outstanding | 7.45M | 13.16M |
| Sector | Consumer Discretionary | Consumer Discretionary |
| Industry | Advertising | Advertising |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- HHS has outperformed STFS by 77.7 percentage points over the past year.
HHS vs STFS FAQ
Which is bigger, Harte Hanks or Star Fashion Culture?
Star Fashion Culture (STFS) is larger, with a market capitalization of $57.05M compared with $32.80M for Harte Hanks (HHS).
Which stock has performed better over the past year, HHS or STFS?
HHS returned +22.22% over the past 12 months, compared with -55.51% for STFS (price return, excluding dividends). Past performance does not predict future results.
Are Harte Hanks and Star Fashion Culture in the same industry?
Yes. Both are classified in the Advertising industry within the Consumer Discretionary sector.