Rollins (ROL) vs United Rentals (URI)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 7, 2026.
Summary
United Rentals (URI) has outperformed Rollins (ROL) over the past year, gaining 4.9% versus a loss of 46.8%. Over five years, URI leads with a +197.0% price change compared with -17.2% for ROL. United Rentals is the larger company by market cap ($64.57 billion vs $14.85 billion), about 4.3 times the size, while Rollins is growing revenue faster (+11.0% vs +4.9%).
On valuation, United Rentals trades at a lower forward P/E (18.1x vs 23.9x for Rollins). Rollins offers the higher dividend yield (2.31% vs 0.72%). United Rentals converts more of its revenue into profit, with a net margin of 15.5% versus 14.0%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | ROL | URI |
|---|---|---|
| Share price | $30.87 | $1,037.44 |
| Market cap | $14.85B | $64.57B |
| 1-day change | +1.71% | -4.00% |
| YTD return | -48.57% | +28.19% |
| 1-year return | -46.76% | +4.94% |
| 5-year return | -17.24% | +196.97% |
| P/E ratio (TTM) | 28.06 | 24.94 |
| Forward P/E | 23.94 | 18.10 |
| EPS (TTM) | $1.10 | $41.59 |
| Dividend yield | 2.31% | 0.72% |
| Annual dividend | $0.713 | $7.52 |
| Revenue (latest FY) | $3.76B | $16.10B |
| Revenue growth (YoY) | +10.99% | +4.91% |
| Net income (latest FY) | $526.71M | $2.49B |
| Gross margin | 52.75% | 38.16% |
| Operating margin | 19.30% | 24.68% |
| Net margin | 14.00% | 15.49% |
| 52-week high | $66.14 | $1,179.18 |
| 52-week low | $29.29 | $701.59 |
| Distance from 52-week high | -53.33% | -12.02% |
| Analyst consensus | hold | buy |
| Avg. price target upside | +37.38% | +22.03% |
| Average volume | 6.24M | 470.64K |
| Shares outstanding | 481.15M | 62.24M |
| Employees | 22,000 | 28,500 |
| Sector | Consumer Discretionary | Consumer Discretionary |
| Industry | Diversified Commercial Services | Diversified Commercial Services |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- United Rentals is about 4.3 times larger than Rollins by market value ($64.57B vs $14.85B).
- URI has outperformed ROL by 51.7 percentage points over the past year.
- Rollins offers a meaningfully higher dividend yield (2.31% vs 0.72%).
- Rollins grew revenue faster in its latest fiscal year (+10.99% vs +4.91%).
About Rollins
ROL stock →Rollins, Inc., through its subsidiaries, provides pest and wildlife control services and protection to residential and commercial customers in the United States and internationally. The company offers pest control services to residential properties protecting from common pests, including rodents, insects, and wildlife.
Consumer Discretionary · Diversified Commercial Services · 22,000 employees
About United Rentals
URI stock →United Rentals, Inc., through its subsidiaries, operates as an equipment rental company in the United States, Canada, Europe, Australia, and New Zealand. It operates through two segments, General Rentals and Specialty.
Consumer Discretionary · Diversified Commercial Services · 28,500 employees
ROL vs URI FAQ
Which is bigger, Rollins or United Rentals?
United Rentals (URI) is larger, with a market capitalization of $64.57B compared with $14.85B for Rollins (ROL).
Which stock has performed better over the past year, ROL or URI?
URI returned +4.94% over the past 12 months, compared with -46.76% for ROL (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, ROL or URI?
URI has the lower trailing P/E at 24.9, versus 28.1 for ROL. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Rollins or United Rentals?
Rollins has the higher yield at 2.31%, compared with 0.72% for United Rentals.
Are Rollins and United Rentals in the same industry?
Yes. Both are classified in the Diversified Commercial Services industry within the Consumer Discretionary sector.