Baidu (BIDU) vs Snap (SNAP)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 10, 2026.
Summary
Snap (SNAP) has outperformed Baidu (BIDU) over the past year, losing 25.7% versus a loss of 35.6%. Over five years, BIDU leads with a -47.9% price change compared with -91.9% for SNAP. Baidu is the larger company by market cap ($29.05 billion vs $10.54 billion), about 2.8 times the size, while Snap is growing revenue faster (+10.6% vs +1.2%).
On valuation, Snap trades at a lower forward P/E (8.0x vs 11.2x for Baidu). Baidu converts more of its revenue into profit, with a net margin of 4.3% versus -7.8%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | BIDU | SNAP |
|---|---|---|
| Share price | $85.33 | $6.23 |
| Market cap | $29.05B | $10.54B |
| 1-day change | +1.68% | +6.31% |
| YTD return | -34.69% | -22.80% |
| 1-year return | -35.55% | -25.66% |
| 5-year return | -47.85% | -91.94% |
| Forward P/E | 11.19 | 8.03 |
| EPS (TTM) | $-2.24 | $-0.18 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| Revenue (latest FY) | $18.46B | $5.93B |
| Revenue growth (YoY) | +1.21% | +10.63% |
| Net income (latest FY) | $799.00M | $-460.49M |
| Gross margin | 43.88% | 54.99% |
| Operating margin | -4.51% | -8.97% |
| Net margin | 4.33% | -7.76% |
| 52-week high | $165.30 | $9.13 |
| 52-week low | $82.86 | $3.81 |
| Distance from 52-week high | -48.38% | -31.76% |
| Analyst consensus | buy | hold |
| Avg. price target upside | +70.32% | +18.78% |
| Average volume | 2.63M | 36.33M |
| Shares outstanding | 274.92M | 1.44B |
| Employees | 33,500 | 5,261 |
| Sector | Technology | Technology |
| Industry | Computer Software: Programming Data Processing | Computer Software: Programming Data Processing |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Baidu is about 2.8 times larger than Snap by market value ($29.05B vs $10.54B).
- Baidu is more profitable, keeping 4.3 cents of every revenue dollar as net income versus -7.8 cents for Snap.
- Snap grew revenue faster in its latest fiscal year (+10.63% vs +1.21%).
About Baidu
BIDU stock →Baidu, Inc. provides internet content, value-added telecommunication-based, internet map, and online audio and video services in the People's Republic of China.
Technology · Computer Software: Programming Data Processing · 33,500 employees
About Snap
SNAP stock →Snap Inc. operates as a technology company in North America, Europe, and internationally.
Technology · Computer Software: Programming Data Processing · 5,261 employees
BIDU vs SNAP FAQ
Which is bigger, Baidu or Snap?
Baidu (BIDU) is larger, with a market capitalization of $29.05B compared with $10.54B for Snap (SNAP).
Which stock has performed better over the past year, BIDU or SNAP?
SNAP returned -25.66% over the past 12 months, compared with -35.55% for BIDU (price return, excluding dividends). Past performance does not predict future results.
Are Baidu and Snap in the same industry?
Yes. Both are classified in the Computer Software: Programming Data Processing industry within the Technology sector.