Campbell's (CPB) vs J.M. Smucker (SJM)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.
Summary
J.M. Smucker (SJM) has outperformed Campbell's (CPB) over the past year, gaining 7.2% versus a loss of 39.2%. Over five years, SJM leads with a -5.0% price change compared with -54.1% for CPB. J.M. Smucker is the larger company by market cap ($12.73 billion vs $5.75 billion), about 2.2 times the size.
On valuation, Campbell's trades at a lower forward P/E (10.5x vs 10.9x for J.M. Smucker). Campbell's offers the higher dividend yield (8.10% vs 3.71%). Campbell's converts more of its revenue into profit, with a net margin of 4.1% versus -1.5%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | CPB | SJM |
|---|---|---|
| Share price | $19.27 | $119.21 |
| Market cap | $5.75B | $12.73B |
| 1-day change | +1.93% | +2.83% |
| YTD return | -32.19% | +18.53% |
| 1-year return | -39.25% | +7.20% |
| 5-year return | -54.08% | -5.04% |
| P/E ratio (TTM) | 14.71 | 55.71 |
| Forward P/E | 10.49 | 10.91 |
| EPS (TTM) | $1.31 | $2.14 |
| Dividend yield | 8.10% | 3.71% |
| Annual dividend | $1.56 | $4.42 |
| Revenue (latest FY) | $9.74B | $9.05B |
| Revenue growth (YoY) | -4.96% | +3.72% |
| Net income (latest FY) | $403.00M | $-138.70M |
| Gross margin | 28.14% | 33.53% |
| Operating margin | 8.74% | 3.98% |
| Net margin | 4.14% | -1.53% |
| 52-week high | $32.04 | $135.89 |
| 52-week low | $18.60 | $88.25 |
| Distance from 52-week high | -39.87% | -12.27% |
| Analyst consensus | hold | buy |
| Avg. price target upside | +7.92% | +19.23% |
| Average volume | 6.98M | 1.33M |
| Shares outstanding | 298.23M | 106.82M |
| Employees | 13,500 | — |
| Sector | Consumer Staples | Consumer Staples |
| Industry | Packaged Foods | Packaged Foods |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- J.M. Smucker is about 2.2 times larger than Campbell's by market value ($12.73B vs $5.75B).
- SJM has outperformed CPB by 46.5 percentage points over the past year.
- J.M. Smucker trades at a higher earnings multiple (55.7x vs 14.7x trailing P/E).
- Campbell's offers a meaningfully higher dividend yield (8.10% vs 3.71%).
- Campbell's is more profitable, keeping 4.1 cents of every revenue dollar as net income versus -1.5 cents for J.M. Smucker.
- J.M. Smucker grew revenue faster in its latest fiscal year (+3.72% vs -4.96%).
About Campbell's
CPB stock →The Campbell's Company, together with its subsidiaries, engages in the manufacture and marketing of food and beverage products in the United States and internationally. It operates through Meals & Beverages, and Snacks segments.
Consumer Staples · Packaged Foods · 13,500 employees
About J.M. Smucker
SJM stock →The J. M.
Consumer Staples · Packaged Foods
CPB vs SJM FAQ
Which is bigger, Campbell's or J.M. Smucker?
J.M. Smucker (SJM) is larger, with a market capitalization of $12.73B compared with $5.75B for Campbell's (CPB).
Which stock has performed better over the past year, CPB or SJM?
SJM returned +7.20% over the past 12 months, compared with -39.25% for CPB (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, CPB or SJM?
CPB has the lower trailing P/E at 14.7, versus 55.7 for SJM. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Campbell's or J.M. Smucker?
Campbell's has the higher yield at 8.10%, compared with 3.71% for J.M. Smucker.
Are Campbell's and J.M. Smucker in the same industry?
Yes. Both are classified in the Packaged Foods industry within the Consumer Staples sector.