Dick's Sporting Goods (DKS) vs Sally Beauty (Name to be changed from Sally) (SBH)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.
Summary
Sally Beauty (Name to be changed from Sally) (SBH) has outperformed Dick's Sporting Goods (DKS) over the past year, gaining 3.0% versus a loss of 40.7%. Over five years, DKS leads with a +12.4% price change compared with -0.1% for SBH. Dick's Sporting Goods is the larger company by market cap ($13.26 billion vs $1.50 billion), about 8.8 times the size.
On valuation, Sally Beauty (Name to be changed from Sally) trades at a lower forward P/E (7.2x vs 10.2x for Dick's Sporting Goods). Dick's Sporting Goods pays a dividend yielding 3.66%, while Sally Beauty (Name to be changed from Sally) does not currently pay one.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | DKS | SBH |
|---|---|---|
| Share price | $134.63 | $16.03 |
| Market cap | $13.26B | $1.50B |
| 1-day change | +2.63% | -2.85% |
| YTD return | -31.99% | +12.41% |
| 1-year return | -40.73% | +3.02% |
| 5-year return | +12.44% | -0.12% |
| P/E ratio (TTM) | 14.62 | 8.35 |
| Forward P/E | 10.24 | 7.16 |
| EPS (TTM) | $9.21 | $1.92 |
| Dividend yield | 3.66% | 0.00% |
| Annual dividend | $4.93 | $0.00 |
| Revenue (latest FY) | $17.22B | — |
| Revenue growth (YoY) | +28.06% | — |
| Net income (latest FY) | $849.24M | — |
| Gross margin | 32.92% | — |
| Operating margin | 6.37% | — |
| Net margin | 4.93% | — |
| 52-week high | $244.38 | $17.92 |
| 52-week low | $120.15 | $11.54 |
| Distance from 52-week high | -44.91% | -10.55% |
| Analyst consensus | buy | none |
| Avg. price target upside | +17.33% | +6.05% |
| Average volume | 3.11M | 1.33M |
| Shares outstanding | 74.96M | 93.62M |
| Employees | 31,600 | 11,000 |
| Sector | Consumer Discretionary | Consumer Discretionary |
| Industry | Other Specialty Stores | Other Specialty Stores |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Dick's Sporting Goods is about 8.8 times larger than Sally Beauty (Name to be changed from Sally) by market value ($13.26B vs $1.50B).
- SBH has outperformed DKS by 43.7 percentage points over the past year.
- Dick's Sporting Goods trades at a higher earnings multiple (14.6x vs 8.3x trailing P/E).
- Dick's Sporting Goods offers a meaningfully higher dividend yield (3.66% vs 0.00%).
About Dick's Sporting Goods
DKS stock →DICK'S Sporting Goods, Inc., together with its subsidiaries, operates as an omni-channel sporting goods retailer primarily in the United States. It provides hardlines, including sporting goods equipment, fitness equipment, golf equipment, and fishing gear products; and apparel.
Consumer Discretionary · Other Specialty Stores · 31,600 employees
About Sally Beauty (Name to be changed from Sally)
SBH stock →Sally Beauty Holdings, Inc. operates as a specialty retailer and distributor of professional beauty supplies.
Consumer Discretionary · Other Specialty Stores · 11,000 employees
DKS vs SBH FAQ
Which is bigger, Dick's Sporting Goods or Sally Beauty (Name to be changed from Sally)?
Dick's Sporting Goods (DKS) is larger, with a market capitalization of $13.26B compared with $1.50B for Sally Beauty (Name to be changed from Sally) (SBH).
Which stock has performed better over the past year, DKS or SBH?
SBH returned +3.02% over the past 12 months, compared with -40.73% for DKS (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, DKS or SBH?
SBH has the lower trailing P/E at 8.3, versus 14.6 for DKS. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Dick's Sporting Goods or Sally Beauty (Name to be changed from Sally)?
Dick's Sporting Goods pays a dividend yielding 3.66%, while Sally Beauty (Name to be changed from Sally) does not currently pay a regular dividend.
Are Dick's Sporting Goods and Sally Beauty (Name to be changed from Sally) in the same industry?
Yes. Both are classified in the Other Specialty Stores industry within the Consumer Discretionary sector.