MetaCap

e.l.f. Beauty (ELF) vs Haleon (HLN)

Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.

Summary

Haleon (HLN) has outperformed e.l.f. Beauty (ELF) over the past year, gaining 2.3% versus a loss of 25.3%. Haleon is the larger company by market cap ($40.61 billion vs $6.26 billion), about 6.5 times the size. On valuation, Haleon trades at a lower forward P/E (14.9x vs 27.5x for e.l.f. Beauty).

Haleon pays a dividend yielding 0.79%, while e.l.f. Beauty does not currently pay one.

Summary generated from market data by MetaCap's automated system. Methodology

Relative performance

ELF-25.30%HLN+2.27%
+32%-18%-69%
Oct 7, 20251 yearOct 7, 2026
ELF+213.24%HLN+28.31%
+577%+264%-48%
Jul 25, 20225 yearsOct 5, 2026

Percent change in share price from the first common trading day shown; excludes dividends.

Head-to-head

ELF versus HLN key metrics
MetricELFHLN
Share price$106.17$9.24
Market cap$6.26B$40.61B
1-day change+1.09%+2.38%
YTD return+38.12%-10.78%
1-year return-25.30%+2.27%
5-year return+260.68%—
P/E ratio (TTM)108.3418.85
Forward P/E27.4614.94
EPS (TTM)$0.98$0.49
Dividend yield0.00%0.79%
Annual dividend$0.00$0.073
Revenue (latest FY)$1.64B—
Revenue growth (YoY)+24.59%—
Net income (latest FY)$26.32M—
Gross margin70.72%—
Operating margin4.50%—
Net margin1.61%—
52-week high$147.00$11.28
52-week low$48.82$8.65
Distance from 52-week high-27.78%-18.13%
Analyst consensusbuybuy
Avg. price target upside-1.10%+29.18%
Average volume1.93M13.69M
Shares outstanding59.01M4.40B
Employees84924,535
SectorConsumer DiscretionaryConsumer Discretionary
IndustryPackage Goods/CosmeticsPackage Goods/Cosmetics

Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.

Key differences

  • Haleon is about 6.5 times larger than e.l.f. Beauty by market value ($40.61B vs $6.26B).
  • HLN has outperformed ELF by 27.6 percentage points over the past year.
  • e.l.f. Beauty trades at a higher earnings multiple (108.3x vs 18.8x trailing P/E).

About e.l.f. Beauty

ELF stock →

e.l.f. Beauty, Inc., a beauty company, provides cosmetics and skin care products worldwide.

Consumer Discretionary · Package Goods/Cosmetics · 849 employees

About Haleon

HLN stock →

Haleon plc, together with its subsidiaries, engages in the research, development, manufacture, and sale of various consumer healthcare products in North America, Europe, the Middle East, Africa, Latin America, and the Asia Pacific. The company offers oral health products, such as toothpastes, mouth washes, and denture care products under the Sensodyne, Polident, Parodontax, and Biotene brands; and vitamins, minerals, and supplements under Centrum, Emergen-C, Caltrate brands.

Consumer Discretionary · Package Goods/Cosmetics · 24,535 employees

ELF vs HLN FAQ

Which is bigger, e.l.f. Beauty or Haleon?

Haleon (HLN) is larger, with a market capitalization of $40.61B compared with $6.26B for e.l.f. Beauty (ELF).

Which stock has performed better over the past year, ELF or HLN?

HLN returned +2.27% over the past 12 months, compared with -25.30% for ELF (price return, excluding dividends). Past performance does not predict future results.

Which has the lower P/E ratio, ELF or HLN?

HLN has the lower trailing P/E at 18.8, versus 108.3 for ELF. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.

Which pays a higher dividend, e.l.f. Beauty or Haleon?

Haleon pays a dividend yielding 0.79%, while e.l.f. Beauty does not currently pay a regular dividend.

Are e.l.f. Beauty and Haleon in the same industry?

Yes. Both are classified in the Package Goods/Cosmetics industry within the Consumer Discretionary sector.

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