MediaAlpha (MAX) vs Phreesia (PHR)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 7, 2026.
Summary
MediaAlpha (MAX) has outperformed Phreesia (PHR) over the past year, losing 13.7% versus a loss of 55.1%. Over five years, MAX leads with a -49.9% price change compared with -83.5% for PHR. Phreesia is the larger company by market cap ($651.7 million vs $512.3 million), about 1.3 times the size.
On valuation, MediaAlpha trades at a lower forward P/E (5.8x vs 6.6x for Phreesia).
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | MAX | PHR |
|---|---|---|
| Share price | $9.67 | $10.50 |
| Market cap | $512.28M | $651.74M |
| 1-day change | -0.10% | +2.44% |
| YTD return | -25.33% | -37.94% |
| 1-year return | -13.74% | -55.15% |
| 5-year return | -49.95% | -83.51% |
| P/E ratio (TTM) | 5.97 | 61.76 |
| Forward P/E | 5.78 | 6.64 |
| EPS (TTM) | $1.62 | $0.17 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| 52-week high | $14.70 | $24.25 |
| 52-week low | $7.09 | $7.77 |
| Distance from 52-week high | -34.22% | -56.69% |
| Average volume | 854.57K | 743.85K |
| Shares outstanding | 52.98M | 62.07M |
| Sector | Consumer Discretionary | Consumer Discretionary |
| Industry | Business Services | Business Services |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- MAX has outperformed PHR by 41.4 percentage points over the past year.
- Phreesia trades at a higher earnings multiple (61.8x vs 6.0x trailing P/E).
MAX vs PHR FAQ
Which is bigger, MediaAlpha or Phreesia?
Phreesia (PHR) is larger, with a market capitalization of $651.74M compared with $512.28M for MediaAlpha (MAX).
Which stock has performed better over the past year, MAX or PHR?
MAX returned -13.74% over the past 12 months, compared with -55.15% for PHR (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, MAX or PHR?
MAX has the lower trailing P/E at 6.0, versus 61.8 for PHR. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Are MediaAlpha and Phreesia in the same industry?
Yes. Both are classified in the Business Services industry within the Consumer Discretionary sector.