MetaCap

eBay (EBAY) vs Shopify (SHOP)

Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.

Summary

eBay (EBAY) has outperformed Shopify (SHOP) over the past year, gaining 21.6% versus a loss of 1.1%. Over five years, EBAY leads with a +49.5% price change compared with +15.5% for SHOP. Shopify is the larger company by market cap ($213.54 billion vs $49.83 billion), about 4.3 times the size.

On valuation, eBay trades at a lower forward P/E (16.7x vs 67.1x for Shopify). eBay pays a dividend yielding 1.07%, while Shopify does not currently pay one. eBay converts more of its revenue into profit, with a net margin of 18.3% versus 10.7%.

Summary generated from market data by MetaCap's automated system. Methodology

Relative performance

EBAY+21.61%SHOP-1.12%
+33%-7%-46%
Oct 8, 20251 yearOct 8, 2026
EBAY+49.21%SHOP+19.42%
+63%-12%-88%
Oct 4, 20215 yearsOct 5, 2026

Percent change in share price from the first common trading day shown; excludes dividends.

Head-to-head

EBAY versus SHOP key metrics
MetricEBAYSHOP
Share price$111.98$164.56
Market cap$49.83B$213.54B
1-day change+4.07%-0.89%
YTD return+28.56%+2.23%
1-year return+21.61%-1.12%
5-year return+49.51%+15.51%
P/E ratio (TTM)23.57111.19
Forward P/E16.6867.12
EPS (TTM)$4.75$1.48
Dividend yield1.07%0.00%
Annual dividend$1.20$0.00
Revenue (latest FY)$11.10B$11.56B
Revenue growth (YoY)+7.95%+30.14%
Net income (latest FY)$2.03B$1.23B
Gross margin71.45%48.07%
Operating margin20.51%12.70%
Net margin18.30%10.65%
52-week high$119.31$182.19
52-week low$78.03$94.00
Distance from 52-week high-6.14%-9.68%
Analyst consensusholdbuy
Avg. price target upside+3.69%+5.18%
Average volume4.43M9.46M
Shares outstanding445.00M1.22B
Employees12,3007,600
SectorConsumer DiscretionaryTechnology
IndustryBusiness ServicesComputer Software: Prepackaged Software

Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.

Key differences

  • Shopify is about 4.3 times larger than eBay by market value ($213.54B vs $49.83B).
  • EBAY has outperformed SHOP by 22.7 percentage points over the past year.
  • Shopify trades at a higher earnings multiple (111.2x vs 23.6x trailing P/E).
  • eBay offers a meaningfully higher dividend yield (1.07% vs 0.00%).
  • eBay is more profitable, keeping 18.3 cents of every revenue dollar as net income versus 10.7 cents for Shopify.
  • Shopify grew revenue faster in its latest fiscal year (+30.14% vs +7.95%).
  • The two companies sit in different sectors: eBay in Consumer Discretionary and Shopify in Technology.

About eBay

EBAY stock →

eBay Inc., together with its subsidiaries, operates marketplace platforms that connect buyers and sellers in the United States, the United Kingdom, China, Germany, and internationally. Its marketplace platform includes its online marketplace at ebay.com, off-platform businesses, and the eBay suite of mobile apps.

Consumer Discretionary · Business Services · 12,300 employees

About Shopify

SHOP stock →

Shopify Inc., a commerce technology company, provides tools to start, scale, market, and run a business of various sizes in Canada, the United States, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The Company offers Shopify platform that enables merchants to manage products and inventory, process orders and payments, fulfill and ship orders, build customer relationships, source products, leverage analytics, and reporting and access financing for running their business across all of their sales channels, including web and mobile storefronts, physical retail locations, social media storefronts, and marketplaces.

Technology · Computer Software: Prepackaged Software · 7,600 employees

EBAY vs SHOP FAQ

Which is bigger, eBay or Shopify?

Shopify (SHOP) is larger, with a market capitalization of $213.54B compared with $49.83B for eBay (EBAY).

Which stock has performed better over the past year, EBAY or SHOP?

EBAY returned +21.61% over the past 12 months, compared with -1.12% for SHOP (price return, excluding dividends). Past performance does not predict future results.

Which has the lower P/E ratio, EBAY or SHOP?

EBAY has the lower trailing P/E at 23.6, versus 111.2 for SHOP. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.

Which pays a higher dividend, eBay or Shopify?

eBay pays a dividend yielding 1.07%, while Shopify does not currently pay a regular dividend.

Are eBay and Shopify in the same industry?

No. eBay is in the Consumer Discretionary sector, while Shopify is in Technology.

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