Amazon.com (AMZN) vs Shopify (SHOP)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.
Summary
Amazon.com (AMZN) has outperformed Shopify (SHOP) over the past year, gaining 12.8% versus a loss of 1.1%. Over five years, AMZN leads with a +49.1% price change compared with +15.5% for SHOP. Amazon.com is the larger company by market cap ($2.74 trillion vs $213.54 billion), about 12.8 times the size, while Shopify is growing revenue faster (+30.1% vs +12.4%).
On valuation, Amazon.com trades at a lower forward P/E (24.3x vs 67.1x for Shopify). Amazon.com converts more of its revenue into profit, with a net margin of 10.8% versus 10.7%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | AMZN | SHOP |
|---|---|---|
| Share price | $254.06 | $164.56 |
| Market cap | $2.74T | $213.54B |
| 1-day change | -2.25% | -0.89% |
| YTD return | +10.07% | +2.23% |
| 1-year return | +12.81% | -1.12% |
| 5-year return | +49.05% | +15.51% |
| P/E ratio (TTM) | 20.44 | 111.19 |
| Forward P/E | 24.27 | 67.12 |
| EPS (TTM) | $12.43 | $1.48 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| Revenue (latest FY) | $716.92B | $11.56B |
| Revenue growth (YoY) | +12.38% | +30.14% |
| Net income (latest FY) | $77.67B | $1.23B |
| Gross margin | 50.29% | 48.07% |
| Operating margin | 11.16% | 12.70% |
| Net margin | 10.83% | 10.65% |
| 52-week high | $287.20 | $182.19 |
| 52-week low | $196.00 | $94.00 |
| Distance from 52-week high | -11.54% | -9.68% |
| Analyst consensus | strong_buy | buy |
| Avg. price target upside | +30.49% | +5.18% |
| Average volume | 39.19M | 9.46M |
| Shares outstanding | 10.79B | 1.22B |
| Employees | 1,595,000 | 7,600 |
| Sector | Consumer Discretionary | Technology |
| Industry | Catalog/Specialty Distribution | Computer Software: Prepackaged Software |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Amazon.com is about 12.8 times larger than Shopify by market value ($2.74T vs $213.54B).
- AMZN has outperformed SHOP by 13.9 percentage points over the past year.
- Shopify trades at a higher earnings multiple (111.2x vs 20.4x trailing P/E).
- Shopify grew revenue faster in its latest fiscal year (+30.14% vs +12.38%).
- The two companies sit in different sectors: Amazon.com in Consumer Discretionary and Shopify in Technology.
About Amazon.com
AMZN stock →Amazon.com, Inc. engages in the retail sale of consumer products, advertising, and subscriptions service through online and physical stores in North America and internationally.
Consumer Discretionary · Catalog/Specialty Distribution · 1,595,000 employees
About Shopify
SHOP stock →Shopify Inc., a commerce technology company, provides tools to start, scale, market, and run a business of various sizes in Canada, the United States, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The Company offers Shopify platform that enables merchants to manage products and inventory, process orders and payments, fulfill and ship orders, build customer relationships, source products, leverage analytics, and reporting and access financing for running their business across all of their sales channels, including web and mobile storefronts, physical retail locations, social media storefronts, and marketplaces.
Technology · Computer Software: Prepackaged Software · 7,600 employees
AMZN vs SHOP FAQ
Which is bigger, Amazon.com or Shopify?
Amazon.com (AMZN) is larger, with a market capitalization of $2.74T compared with $213.54B for Shopify (SHOP).
Which stock has performed better over the past year, AMZN or SHOP?
AMZN returned +12.81% over the past 12 months, compared with -1.12% for SHOP (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, AMZN or SHOP?
AMZN has the lower trailing P/E at 20.4, versus 111.2 for SHOP. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Are Amazon.com and Shopify in the same industry?
No. Amazon.com is in the Consumer Discretionary sector, while Shopify is in Technology.