Salesforce (CRM) vs Shopify (SHOP)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.
Summary
Shopify (SHOP) has outperformed Salesforce (CRM) over the past year, losing 1.1% versus a loss of 5.3%. Over five years, SHOP leads with a +15.5% price change compared with -21.9% for CRM. Shopify is the larger company by market cap ($213.54 billion vs $187.48 billion), about 1.1 times the size.
On valuation, Salesforce trades at a lower forward P/E (14.2x vs 67.1x for Shopify). Salesforce pays a dividend yielding 0.75%, while Shopify does not currently pay one. Salesforce converts more of its revenue into profit, with a net margin of 18.0% versus 10.7%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | CRM | SHOP |
|---|---|---|
| Share price | $227.80 | $164.56 |
| Market cap | $187.48B | $213.54B |
| 1-day change | +1.44% | -0.89% |
| YTD return | -14.01% | +2.23% |
| 1-year return | -5.25% | -1.12% |
| 5-year return | -21.90% | +15.51% |
| P/E ratio (TTM) | 20.84 | 111.19 |
| Forward P/E | 14.22 | 67.12 |
| EPS (TTM) | $10.93 | $1.48 |
| Dividend yield | 0.75% | 0.00% |
| Annual dividend | $1.71 | $0.00 |
| Revenue (latest FY) | $41.52B | $11.56B |
| Revenue growth (YoY) | +9.58% | +30.14% |
| Net income (latest FY) | $7.46B | $1.23B |
| Gross margin | 77.68% | 48.07% |
| Operating margin | 20.06% | 12.70% |
| Net margin | 17.96% | 10.65% |
| 52-week high | $269.11 | $182.19 |
| 52-week low | $146.32 | $94.00 |
| Distance from 52-week high | -15.35% | -9.68% |
| Analyst consensus | buy | buy |
| Avg. price target upside | +24.39% | +5.18% |
| Average volume | 13.27M | 9.46M |
| Shares outstanding | 823.00M | 1.22B |
| Employees | 83,334 | 7,600 |
| Sector | Technology | Technology |
| Industry | Computer Software: Prepackaged Software | Computer Software: Prepackaged Software |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Shopify trades at a higher earnings multiple (111.2x vs 20.8x trailing P/E).
- Salesforce is more profitable, keeping 18.0 cents of every revenue dollar as net income versus 10.7 cents for Shopify.
- Shopify grew revenue faster in its latest fiscal year (+30.14% vs +9.58%).
About Salesforce
CRM stock →Salesforce, Inc. provides customer relationship management technology services that connect companies and customers together in the United States, Europe, and the Asia Pacific.
Technology · Computer Software: Prepackaged Software · 83,334 employees
About Shopify
SHOP stock →Shopify Inc., a commerce technology company, provides tools to start, scale, market, and run a business of various sizes in Canada, the United States, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The Company offers Shopify platform that enables merchants to manage products and inventory, process orders and payments, fulfill and ship orders, build customer relationships, source products, leverage analytics, and reporting and access financing for running their business across all of their sales channels, including web and mobile storefronts, physical retail locations, social media storefronts, and marketplaces.
Technology · Computer Software: Prepackaged Software · 7,600 employees
CRM vs SHOP FAQ
Which is bigger, Salesforce or Shopify?
Shopify (SHOP) is larger, with a market capitalization of $213.54B compared with $187.48B for Salesforce (CRM).
Which stock has performed better over the past year, CRM or SHOP?
SHOP returned -1.12% over the past 12 months, compared with -5.25% for CRM (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, CRM or SHOP?
CRM has the lower trailing P/E at 20.8, versus 111.2 for SHOP. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Salesforce or Shopify?
Salesforce pays a dividend yielding 0.75%, while Shopify does not currently pay a regular dividend.
Are Salesforce and Shopify in the same industry?
Yes. Both are classified in the Computer Software: Prepackaged Software industry within the Technology sector.