Hasbro (HAS) vs YETI (YETI)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.
Summary
Hasbro (HAS) has outperformed YETI (YETI) over the past year, gaining 21.3% versus a gain of 18.9%. Over five years, HAS leads with a -1.9% price change compared with -55.2% for YETI. Hasbro is the larger company by market cap ($12.80 billion vs $2.88 billion), about 4.4 times the size.
On valuation, YETI trades at a lower forward P/E (11.8x vs 14.0x for Hasbro). Hasbro pays a dividend yielding 3.09%, while YETI does not currently pay one. YETI converts more of its revenue into profit, with a net margin of 8.9% versus -6.0%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | HAS | YETI |
|---|---|---|
| Share price | $90.75 | $39.47 |
| Market cap | $12.80B | $2.88B |
| 1-day change | -0.31% | -1.94% |
| YTD return | +10.67% | -10.64% |
| 1-year return | +21.27% | +18.89% |
| 5-year return | -1.86% | -55.21% |
| P/E ratio (TTM) | 16.23 | 17.31 |
| Forward P/E | 13.96 | 11.78 |
| EPS (TTM) | $5.59 | $2.28 |
| Dividend yield | 3.09% | 0.00% |
| Annual dividend | $2.80 | $0.00 |
| Revenue (latest FY) | $5.37B | $1.87B |
| Revenue growth (YoY) | +13.06% | +2.11% |
| Net income (latest FY) | $-322.40M | $165.39M |
| Gross margin | 75.84% | 57.41% |
| Operating margin | 0.21% | 11.43% |
| Net margin | -6.01% | 8.85% |
| 52-week high | $106.98 | $53.99 |
| 52-week low | $69.50 | $31.66 |
| Distance from 52-week high | -15.17% | -26.89% |
| Analyst consensus | strong_buy | buy |
| Avg. price target upside | +21.90% | +39.17% |
| Average volume | 1.89M | 1.63M |
| Shares outstanding | 141.04M | 72.99M |
| Employees | 4,520 | 1,390 |
| Sector | Consumer Discretionary | Consumer Discretionary |
| Industry | Recreational Games/Products/Toys | Recreational Games/Products/Toys |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Hasbro is about 4.4 times larger than YETI by market value ($12.80B vs $2.88B).
- Hasbro offers a meaningfully higher dividend yield (3.09% vs 0.00%).
- YETI is more profitable, keeping 8.9 cents of every revenue dollar as net income versus -6.0 cents for Hasbro.
- Hasbro grew revenue faster in its latest fiscal year (+13.06% vs +2.11%).
About Hasbro
HAS stock →Hasbro, Inc. operates as a toy and game company in the United States, Europe, Canada, Mexico, Latin America, Australia, China, and Hong Kong.
Consumer Discretionary · Recreational Games/Products/Toys · 4,520 employees
About YETI
YETI stock →YETI Holdings, Inc. designs, retails, and distributes outdoor products under the YETI brand name in the United States, Canada, Australia, New Zealand, Europe, and Japan.
Consumer Discretionary · Recreational Games/Products/Toys · 1,390 employees
HAS vs YETI FAQ
Which is bigger, Hasbro or YETI?
Hasbro (HAS) is larger, with a market capitalization of $12.80B compared with $2.88B for YETI (YETI).
Which stock has performed better over the past year, HAS or YETI?
HAS returned +21.27% over the past 12 months, compared with +18.89% for YETI (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, HAS or YETI?
HAS has the lower trailing P/E at 16.2, versus 17.3 for YETI. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Hasbro or YETI?
Hasbro pays a dividend yielding 3.09%, while YETI does not currently pay a regular dividend.
Are Hasbro and YETI in the same industry?
Yes. Both are classified in the Recreational Games/Products/Toys industry within the Consumer Discretionary sector.