ServiceNow (NOW) vs Snowflake (SNOW)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.
Summary
Snowflake (SNOW) has outperformed ServiceNow (NOW) over the past year, gaining 41.8% versus a loss of 23.8%. Over five years, NOW leads with a +3.9% price change compared with -0.2% for SNOW. ServiceNow is the larger company by market cap ($142.54 billion vs $117.43 billion), about 1.2 times the size, while Snowflake is growing revenue faster (+29.2% vs +20.9%).
On valuation, ServiceNow trades at a lower forward P/E (27.5x vs 110.8x for Snowflake). ServiceNow converts more of its revenue into profit, with a net margin of 13.2% versus -28.4%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | NOW | SNOW |
|---|---|---|
| Share price | $137.87 | $332.85 |
| Market cap | $142.54B | $117.43B |
| 1-day change | -0.07% | -0.92% |
| YTD return | -10.00% | +51.74% |
| 1-year return | -23.76% | +41.75% |
| 5-year return | +3.95% | -0.22% |
| P/E ratio (TTM) | 86.17 | — |
| Forward P/E | 27.54 | 110.76 |
| EPS (TTM) | $1.60 | $-3.18 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| Revenue (latest FY) | $13.28B | $4.68B |
| Revenue growth (YoY) | +20.88% | +29.16% |
| Net income (latest FY) | $1.75B | $-1.33B |
| Gross margin | 77.53% | 67.17% |
| Operating margin | 13.74% | -30.64% |
| Net margin | 13.16% | -28.43% |
| 52-week high | $192.97 | $384.56 |
| 52-week low | $81.24 | $118.30 |
| Distance from 52-week high | -28.55% | -13.45% |
| Analyst consensus | strong_buy | strong_buy |
| Avg. price target upside | +6.43% | +27.73% |
| Average volume | 17.92M | 4.78M |
| Shares outstanding | 1.03B | 352.80M |
| Employees | 29,187 | 9,394 |
| Sector | Technology | Technology |
| Industry | Computer Software: Prepackaged Software | Software - Application |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- SNOW has outperformed NOW by 65.5 percentage points over the past year.
- ServiceNow is more profitable, keeping 13.2 cents of every revenue dollar as net income versus -28.4 cents for Snowflake.
- Snowflake grew revenue faster in its latest fiscal year (+29.16% vs +20.88%).
About ServiceNow
NOW stock →ServiceNow, Inc. provides cloud-based solution for digital workflows in the North America, Brazil, Europe, the Middle East and Africa, Asia Pacific, and internationally.
Technology · Computer Software: Prepackaged Software · 29,187 employees
About Snowflake
SNOW stock →Snowflake Inc. provides a cloud-based data platform for various organizations in the United States and internationally.
Technology · Software - Application · 9,394 employees
NOW vs SNOW FAQ
Which is bigger, ServiceNow or Snowflake?
ServiceNow (NOW) is larger, with a market capitalization of $142.54B compared with $117.43B for Snowflake (SNOW).
Which stock has performed better over the past year, NOW or SNOW?
SNOW returned +41.75% over the past 12 months, compared with -23.76% for NOW (price return, excluding dividends). Past performance does not predict future results.
Are ServiceNow and Snowflake in the same industry?
Both are in the Technology sector, but in different industries: Computer Software: Prepackaged Software for ServiceNow and Software - Application for Snowflake.