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Planet Fitness (PLNT) vs Sunstone Hotel Investors Sunstone Hotel Investors (SHO)

Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 8, 2026.

Summary

Sunstone Hotel Investors Sunstone Hotel Investors (SHO) has outperformed Planet Fitness (PLNT) over the past year, gaining 22.8% versus a loss of 55.5%. Over five years, SHO leads with a -8.9% price change compared with -46.8% for PLNT. Planet Fitness is the larger company by market cap ($3.29 billion vs $2.08 billion), about 1.6 times the size.

On valuation, Planet Fitness trades at a lower forward P/E (11.8x vs 80.1x for Sunstone Hotel Investors Sunstone Hotel Investors). Sunstone Hotel Investors Sunstone Hotel Investors pays a dividend yielding 3.21%, while Planet Fitness does not currently pay one.

Summary generated from market data by MetaCap's automated system. Methodology

Relative performance

PLNT-55.49%SHO+22.81%
+35%-14%-63%
Oct 7, 20251 yearOct 7, 2026
PLNT-45.68%SHO-10.40%
+47%-2%-51%
Oct 4, 20215 yearsOct 5, 2026

Percent change in share price from the first common trading day shown; excludes dividends.

Head-to-head

PLNT versus SHO key metrics
MetricPLNTSHO
Share price$43.36$11.21
Market cap$3.29B$2.08B
1-day change+0.63%+0.09%
YTD return-60.27%+25.28%
1-year return-55.49%+22.81%
5-year return-46.82%-8.87%
P/E ratio (TTM)14.7553.38
Forward P/E11.8480.07
EPS (TTM)$2.94$0.21
Dividend yield0.00%3.21%
Annual dividend$0.00$0.36
Revenue (latest FY)$1.32B—
Revenue growth (YoY)+12.06%—
Net income (latest FY)$219.10M—
Gross margin82.61%—
Operating margin29.81%—
Net margin16.55%—
52-week high$114.26$12.07
52-week low$37.03$8.69
Distance from 52-week high-62.05%-7.13%
Analyst consensusbuybuy
Avg. price target upside+50.62%+6.69%
Average volume2.21M2.19M
Shares outstanding75.22M185.94M
Employees4,39337
SectorConsumer DiscretionaryConsumer Discretionary
IndustryHotels/ResortsHotels/Resorts

Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.

Key differences

  • SHO has outperformed PLNT by 78.3 percentage points over the past year.
  • Sunstone Hotel Investors Sunstone Hotel Investors trades at a higher earnings multiple (53.4x vs 14.7x trailing P/E).
  • Sunstone Hotel Investors Sunstone Hotel Investors offers a meaningfully higher dividend yield (3.21% vs 0.00%).

About Planet Fitness

PLNT stock →

Planet Fitness, Inc., together with its subsidiaries, franchises and operates fitness centers under the Planet Fitness brand. The company operates through three segments: Franchise, Corporate-Owned Clubs, and Equipment.

Consumer Discretionary · Hotels/Resorts · 4,393 employees

About Sunstone Hotel Investors Sunstone Hotel Investors

SHO stock →

Sunstone Hotel Investors, Inc. is a lodging real estate investment trust (REIT).

Consumer Discretionary · Hotels/Resorts · 37 employees

PLNT vs SHO FAQ

Which is bigger, Planet Fitness or Sunstone Hotel Investors Sunstone Hotel Investors?

Planet Fitness (PLNT) is larger, with a market capitalization of $3.29B compared with $2.08B for Sunstone Hotel Investors Sunstone Hotel Investors (SHO).

Which stock has performed better over the past year, PLNT or SHO?

SHO returned +22.81% over the past 12 months, compared with -55.49% for PLNT (price return, excluding dividends). Past performance does not predict future results.

Which has the lower P/E ratio, PLNT or SHO?

PLNT has the lower trailing P/E at 14.7, versus 53.4 for SHO. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.

Which pays a higher dividend, Planet Fitness or Sunstone Hotel Investors Sunstone Hotel Investors?

Sunstone Hotel Investors Sunstone Hotel Investors pays a dividend yielding 3.21%, while Planet Fitness does not currently pay a regular dividend.

Are Planet Fitness and Sunstone Hotel Investors Sunstone Hotel Investors in the same industry?

Yes. Both are classified in the Hotels/Resorts industry within the Consumer Discretionary sector.

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