GameStop (GME) vs Ulta Beauty (ULTA)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 9, 2026.
Summary
GameStop (GME) has outperformed Ulta Beauty (ULTA) over the past year, gaining 3.6% versus a loss of 0.3%. Over five years, ULTA leads with a +39.1% price change compared with -44.8% for GME. Ulta Beauty is the larger company by market cap ($24.12 billion vs $12.75 billion), about 1.9 times the size.
On valuation, GameStop trades at a lower forward P/E (13.6x vs 17.6x for Ulta Beauty). GameStop converts more of its revenue into profit, with a net margin of 11.5% versus 9.3%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | GME | ULTA |
|---|---|---|
| Share price | $25.28 | $564.21 |
| Market cap | $12.75B | $24.12B |
| 1-day change | +2.85% | +3.43% |
| YTD return | +25.90% | -6.74% |
| 1-year return | +3.56% | -0.28% |
| 5-year return | -44.83% | +39.06% |
| P/E ratio (TTM) | 16.63 | 20.56 |
| Forward P/E | 13.59 | 17.58 |
| EPS (TTM) | $1.52 | $27.44 |
| Dividend yield | 0.00% | 0.00% |
| Annual dividend | $0.00 | $0.00 |
| Revenue (latest FY) | $3.63B | $12.39B |
| Revenue growth (YoY) | -5.05% | +9.71% |
| Net income (latest FY) | $418.40M | $1.15B |
| Gross margin | 32.95% | 39.10% |
| Operating margin | 6.39% | 12.37% |
| Net margin | 11.53% | 9.31% |
| 52-week high | $26.88 | $714.97 |
| 52-week low | $17.79 | $443.60 |
| Distance from 52-week high | -5.95% | -21.09% |
| Analyst consensus | none | buy |
| Avg. price target upside | — | +11.92% |
| Average volume | 7.63M | 577.12K |
| Shares outstanding | 504.50M | 42.76M |
| Employees | 4,000 | 21,382 |
| Sector | Consumer Cyclical | Consumer Discretionary |
| Industry | Specialty Retail | Other Specialty Stores |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Ulta Beauty grew revenue faster in its latest fiscal year (+9.71% vs -5.05%).
- The two companies sit in different sectors: GameStop in Consumer Cyclical and Ulta Beauty in Consumer Discretionary.
About GameStop
GME stock →GameStop Corp., a specialty retailer, provides games, collectibles, and entertainment products through its stores and e-commerce platforms in United States, Australia and Europe. The company sells new and pre-owned gaming platforms; accessories, such as controllers, gaming headsets, and other peripheral devices; new and pre-owned gaming software; and in-game digital currency, digital downloadable content, and full-game downloads.
Consumer Cyclical · Specialty Retail · 4,000 employees
About Ulta Beauty
ULTA stock →Ulta Beauty, Inc. operates as a specialty beauty retailer in the United States, Mexico, and Kuwait.
Consumer Discretionary · Other Specialty Stores · 21,382 employees
GME vs ULTA FAQ
Which is bigger, GameStop or Ulta Beauty?
Ulta Beauty (ULTA) is larger, with a market capitalization of $24.12B compared with $12.75B for GameStop (GME).
Which stock has performed better over the past year, GME or ULTA?
GME returned +3.56% over the past 12 months, compared with -0.28% for ULTA (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, GME or ULTA?
GME has the lower trailing P/E at 16.6, versus 20.6 for ULTA. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Are GameStop and Ulta Beauty in the same industry?
No. GameStop is in the Consumer Cyclical sector, while Ulta Beauty is in Consumer Discretionary.