Simply Good Foods (SMPL) vs Utz Brands (UTZ)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 10, 2026.
Summary
Utz Brands (UTZ) has outperformed Simply Good Foods (SMPL) over the past year, gaining 17.3% versus a loss of 58.6%. Over five years, UTZ leads with a -10.9% price change compared with -70.9% for SMPL. Utz Brands is the larger company by market cap ($2.06 billion vs $900.3 million), about 2.3 times the size, while Simply Good Foods is growing revenue faster (+9.0% vs +2.1%).
On valuation, Simply Good Foods trades at a lower forward P/E (6.0x vs 17.1x for Utz Brands). Utz Brands pays a dividend yielding 2.60%, while Simply Good Foods does not currently pay one. Simply Good Foods converts more of its revenue into profit, with a net margin of 7.1% versus 0.1%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | SMPL | UTZ |
|---|---|---|
| Share price | $10.18 | $14.30 |
| Market cap | $900.33M | $2.06B |
| 1-day change | +0.69% | -0.14% |
| YTD return | -49.30% | +37.76% |
| 1-year return | -58.58% | +17.31% |
| 5-year return | -70.92% | -10.90% |
| Forward P/E | 5.99 | 17.13 |
| EPS (TTM) | $-2.11 | $-0.33 |
| Dividend yield | 0.00% | 2.60% |
| Annual dividend | $0.00 | $0.372 |
| Revenue (latest FY) | $1.45B | $1.44B |
| Revenue growth (YoY) | +8.98% | +2.10% |
| Net income (latest FY) | $103.61M | $800.00K |
| Gross margin | 36.24% | 24.90% |
| Operating margin | 10.81% | 1.36% |
| Net margin | 7.14% | 0.06% |
| 52-week high | $25.66 | $14.33 |
| 52-week low | $9.38 | $6.78 |
| Distance from 52-week high | -60.33% | -0.21% |
| Analyst consensus | none | none |
| Avg. price target upside | +41.26% | +0.07% |
| Average volume | 2.24M | 3.56M |
| Shares outstanding | 88.44M | 88.61M |
| Employees | 328 | 3,100 |
| Sector | Consumer Staples | Consumer Staples |
| Industry | Packaged Foods | Packaged Foods |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Utz Brands is about 2.3 times larger than Simply Good Foods by market value ($2.06B vs $900.33M).
- UTZ has outperformed SMPL by 75.9 percentage points over the past year.
- Utz Brands offers a meaningfully higher dividend yield (2.60% vs 0.00%).
- Simply Good Foods is more profitable, keeping 7.1 cents of every revenue dollar as net income versus 0.1 cents for Utz Brands.
- Simply Good Foods grew revenue faster in its latest fiscal year (+8.98% vs +2.10%).
About Simply Good Foods
SMPL stock →The Simply Good Foods Company, a consumer-packaged food and beverage company, engages in the development, marketing, and sale of snacks and meal replacements, and other products in North America and internationally. The company offers protein bars, ready-to-drink beverages and shakes, sweet and salty snacks, cookies, muffins, protein chips and crackers, protein powders, and recipes under the Quest, Atkins, and OWYN brand names.
Consumer Staples · Packaged Foods · 328 employees
About Utz Brands
UTZ stock →Utz Brands, Inc. manufactures branded salty snacks in the United States.
Consumer Staples · Packaged Foods · 3,100 employees
SMPL vs UTZ FAQ
Which is bigger, Simply Good Foods or Utz Brands?
Utz Brands (UTZ) is larger, with a market capitalization of $2.06B compared with $900.33M for Simply Good Foods (SMPL).
Which stock has performed better over the past year, SMPL or UTZ?
UTZ returned +17.31% over the past 12 months, compared with -58.58% for SMPL (price return, excluding dividends). Past performance does not predict future results.
Which pays a higher dividend, Simply Good Foods or Utz Brands?
Utz Brands pays a dividend yielding 2.60%, while Simply Good Foods does not currently pay a regular dividend.
Are Simply Good Foods and Utz Brands in the same industry?
Yes. Both are classified in the Packaged Foods industry within the Consumer Staples sector.