Bread Financial (BFH) Stock Chart
NYSE: BFHConsumer DiscretionaryBusiness ServicesUSD
Market open · Delayed 15 min · as of Oct 8, 12:18 PM ET
BFH technical summary
BFH is trading 6.7% below its 50-day simple moving average of $106.22 and 10.7% above its 200-day average of $89.50. The 50-day average is above the 200-day average, a configuration technical analysts associate with a longer-term uptrend. The 14-day Relative Strength Index (RSI) is 37.3, within the neutral 30 to 70 band.
Over the past year, the stock ranged from $53.83 (Oct 10, 2025) to $114.53 (Aug 17, 2026); the current price sits 75% of the way from the low to the high. Annualized 30-day volatility is 30.9%. Based on the last session's high, low and close, the classic pivot point is $97.60, with first resistance at $98.43 and first support at $96.81.
These indicators describe past price behavior for Bread Financial; they are not predictions.
Summary generated from market data by MetaCap's automated system. Methodology
Technical indicators
- RSI (14)
- 37.3
- 50-day SMA
- 106.22
- 200-day SMA
- 89.50
- Beta
- —
- 1Y high
- 114.53 (Aug 17)
- 1Y low
- 53.83 (Oct 10)
- Last close
- 99.07
BFH price performance
1 week
-0.11%
1 month
-9.76%
3 months
+4.06%
6 months
+24.14%
Year to date
+31.89%
1 year
+76.18%
3 years
+220.45%
5 years
+22.45%
BFH price return, excluding dividends.
Moving averages
| Period | Simple (SMA) | Exponential (EMA) |
|---|---|---|
| 5-day | 97.87Price above | 98.21Price above |
| 10-day | 99.29Price below | 99.47Price below |
| 20-day | 102.87Price below | 101.65Price below |
| 50-day | 106.22Price below | 103.29Price below |
| 100-day | 101.87Price below | 99.95Price below |
| 200-day | 89.50Price above | 89.71Price above |
Moving averages are computed from daily closing prices over the past year. What is a moving average?
Pivot points
| Level | Price |
|---|---|
| Resistance 3 (R3) | 100.06 |
| Resistance 2 (R2) | 99.23 |
| Resistance 1 (R1) | 98.43 |
| Pivot point | 97.60 |
| Support 1 (S1) | 96.81 |
| Support 2 (S2) | 95.98 |
| Support 3 (S3) | 95.18 |
Classic floor-trader pivots from the last session's high, low and close. How pivot points work