Clorox (CLX) vs Procter & Gamble (PG)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 7, 2026.
Summary
Procter & Gamble (PG) has outperformed Clorox (CLX) over the past year, losing 2.6% versus a loss of 31.1%. Over five years, PG leads with a +2.8% price change compared with -49.2% for CLX. Procter & Gamble is the larger company by market cap ($343.34 billion vs $9.94 billion), about 34.5 times the size.
On valuation, Clorox trades at a lower forward P/E (13.2x vs 20.0x for Procter & Gamble). Clorox offers the higher dividend yield (6.05% vs 2.88%). Procter & Gamble converts more of its revenue into profit, with a net margin of 18.4% versus 11.4%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | CLX | PG |
|---|---|---|
| Share price | $82.21 | $147.82 |
| Market cap | $9.94B | $343.34B |
| 1-day change | -1.57% | -0.40% |
| YTD return | -17.70% | +3.63% |
| 1-year return | -31.13% | -2.64% |
| 5-year return | -49.17% | +2.83% |
| P/E ratio (TTM) | 17.09 | 22.33 |
| Forward P/E | 13.24 | 19.99 |
| EPS (TTM) | $4.81 | $6.62 |
| Dividend yield | 6.05% | 2.88% |
| Annual dividend | $4.97 | $4.26 |
| Revenue (latest FY) | $7.10B | $87.03B |
| Revenue growth (YoY) | +0.16% | +3.26% |
| Net income (latest FY) | $810.00M | $16.05B |
| Gross margin | 45.23% | 50.18% |
| Operating margin | — | 22.69% |
| Net margin | 11.40% | 18.44% |
| 52-week high | $128.90 | $167.25 |
| 52-week low | $79.12 | $137.62 |
| Distance from 52-week high | -36.22% | -11.62% |
| Analyst consensus | hold | buy |
| Avg. price target upside | +21.14% | +8.77% |
| Average volume | 2.90M | 8.60M |
| Shares outstanding | 120.93M | 2.32B |
| Employees | 9,200 | 104,000 |
| Sector | Consumer Defensive | Consumer Defensive |
| Industry | Household & Personal Products | Household & Personal Products |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Procter & Gamble is about 34.5 times larger than Clorox by market value ($343.34B vs $9.94B).
- PG has outperformed CLX by 28.5 percentage points over the past year.
- Procter & Gamble trades at a higher earnings multiple (22.3x vs 17.1x trailing P/E).
- Clorox offers a meaningfully higher dividend yield (6.05% vs 2.88%).
- Procter & Gamble is more profitable, keeping 18.4 cents of every revenue dollar as net income versus 11.4 cents for Clorox.
About Clorox
CLX stock →The Clorox Company manufactures and markets consumer and professional products worldwide. It operates through four segments: Health and Wellness, Household, Lifestyle, and International.
Consumer Defensive · Household & Personal Products · 9,200 employees
About Procter & Gamble
PG stock →The Procter & Gamble Company provides branded consumer packaged goods worldwide. It operates through five segments: Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care.
Consumer Defensive · Household & Personal Products · 104,000 employees
CLX vs PG FAQ
Which is bigger, Clorox or Procter & Gamble?
Procter & Gamble (PG) is larger, with a market capitalization of $343.34B compared with $9.94B for Clorox (CLX).
Which stock has performed better over the past year, CLX or PG?
PG returned -2.64% over the past 12 months, compared with -31.13% for CLX (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, CLX or PG?
CLX has the lower trailing P/E at 17.1, versus 22.3 for PG. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Clorox or Procter & Gamble?
Clorox has the higher yield at 6.05%, compared with 2.88% for Procter & Gamble.
Are Clorox and Procter & Gamble in the same industry?
Yes. Both are classified in the Household & Personal Products industry within the Consumer Defensive sector.