Kenvue (KVUE) vs Procter & Gamble (PG)
Head-to-head comparison of performance, valuation, growth, profitability and dividends. Prices delayed 15 minutes; data as of Oct 7, 2026.
Summary
Kenvue (KVUE) has outperformed Procter & Gamble (PG) over the past year, gaining 8.8% versus a loss of 2.6%. Procter & Gamble is the larger company by market cap ($343.34 billion vs $33.67 billion), about 10.2 times the size. On valuation, Kenvue trades at a lower forward P/E (14.1x vs 20.0x for Procter & Gamble).
Kenvue offers the higher dividend yield (4.73% vs 2.88%). Procter & Gamble converts more of its revenue into profit, with a net margin of 18.4% versus 9.7%.
Summary generated from market data by MetaCap's automated system. Methodology
Relative performance
Percent change in share price from the first common trading day shown; excludes dividends.
Head-to-head
| Metric | KVUE | PG |
|---|---|---|
| Share price | $17.53 | $147.82 |
| Market cap | $33.67B | $343.34B |
| 1-day change | -0.34% | -0.40% |
| YTD return | +2.29% | +3.63% |
| 1-year return | +8.79% | -2.64% |
| 5-year return | — | +2.83% |
| P/E ratio (TTM) | 20.38 | 22.33 |
| Forward P/E | 14.14 | 19.99 |
| EPS (TTM) | $0.86 | $6.62 |
| Dividend yield | 4.73% | 2.88% |
| Annual dividend | $0.83 | $4.26 |
| Revenue (latest FY) | $15.12B | $87.03B |
| Revenue growth (YoY) | -2.14% | +3.26% |
| Net income (latest FY) | $1.47B | $16.05B |
| Gross margin | 58.13% | 50.18% |
| Operating margin | 15.96% | 22.69% |
| Net margin | 9.72% | 18.44% |
| 52-week high | $20.13 | $167.25 |
| 52-week low | $14.02 | $137.62 |
| Distance from 52-week high | -12.92% | -11.62% |
| Analyst consensus | none | buy |
| Avg. price target upside | +11.24% | +8.77% |
| Average volume | 21.82M | 8.60M |
| Shares outstanding | 1.92B | 2.32B |
| Employees | 21,780 | 104,000 |
| Sector | Consumer Defensive | Consumer Defensive |
| Industry | Household & Personal Products | Household & Personal Products |
Highlighted cells mark the higher value for growth, returns, margins and yield, and the lower value for P/E ratios. Highlighting is a mechanical comparison, not a recommendation.
Key differences
- Procter & Gamble is about 10.2 times larger than Kenvue by market value ($343.34B vs $33.67B).
- KVUE has outperformed PG by 11.4 percentage points over the past year.
- Kenvue offers a meaningfully higher dividend yield (4.73% vs 2.88%).
- Procter & Gamble is more profitable, keeping 18.4 cents of every revenue dollar as net income versus 9.7 cents for Kenvue.
- Procter & Gamble grew revenue faster in its latest fiscal year (+3.26% vs -2.14%).
About Kenvue
KVUE stock →Kenvue Inc. operates as a consumer health company in the United States, rest of North America, Europe, the Middle East, Africa, the Asia-Pacific, and Latin America.
Consumer Defensive · Household & Personal Products · 21,780 employees
About Procter & Gamble
PG stock →The Procter & Gamble Company provides branded consumer packaged goods worldwide. It operates through five segments: Beauty; Grooming; Health Care; Fabric & Home Care; and Baby, Feminine & Family Care.
Consumer Defensive · Household & Personal Products · 104,000 employees
KVUE vs PG FAQ
Which is bigger, Kenvue or Procter & Gamble?
Procter & Gamble (PG) is larger, with a market capitalization of $343.34B compared with $33.67B for Kenvue (KVUE).
Which stock has performed better over the past year, KVUE or PG?
KVUE returned +8.79% over the past 12 months, compared with -2.64% for PG (price return, excluding dividends). Past performance does not predict future results.
Which has the lower P/E ratio, KVUE or PG?
KVUE has the lower trailing P/E at 20.4, versus 22.3 for PG. A lower P/E is not by itself a sign of a better investment; it can reflect slower expected growth or higher risk.
Which pays a higher dividend, Kenvue or Procter & Gamble?
Kenvue has the higher yield at 4.73%, compared with 2.88% for Procter & Gamble.
Are Kenvue and Procter & Gamble in the same industry?
Yes. Both are classified in the Household & Personal Products industry within the Consumer Defensive sector.