ServiceNow Insider Trades
NYSE: NOWTechnologyComputer Software: Prepackaged SoftwareUSD
At close: Oct 8, 4:00 PM ET · Delayed 15 min
Last 12 months
- Purchases
- 0 · $0
- Sales
- 6 · $2.21M
- Shares bought / sold
- 0 / 16.72K
- Net activity
- Net selling $2.2 million
ServiceNow insider activity
Over the last 12 months, ServiceNow insiders reported 100 transactions on SEC Form 4: 0 open-market purchases and 6 sales. Insiders bought $0 and sold $2.2 million worth of stock, for net insider selling of $2.2 million. The largest seller was Canney Jacqueline P, with $1.1 million in reported sales.
The most recent filing shows Fipps Paul (President, Global Customer Ops) selling 2,034 shares at $147.87 on Aug 31, 2026. Insider sales are common for compensation, tax and diversification reasons, while open-market purchases are rarer; tracking both helps put NOW's ownership changes in context.
Summary generated from market data by MetaCap's automated system. Methodology
NOW insider transactions
| Date | Insider | Type | Shares | Value | Filing |
|---|---|---|---|---|---|
| Aug 31, 2026 | Fipps PaulPresident, Global Customer Ops | Sale | 2,034 | $300.78K | Form 4 |
| Aug 28, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Sale | 7,847 | $1.08M | Form 4 |
| Aug 27, 2026 | Chamberlain Paul EdwardDirector | Sale | 2,700 | $365.85K | Form 4 |
| Aug 17, 2026 | Fontaine DaniellePrincipal Accounting Officer | Tax withholding | 168 | $19.77K | Form 4 |
| Aug 17, 2026 | Fontaine DaniellePrincipal Accounting Officer | Option exercise | 485 | — | Form 4 |
| Aug 17, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 120 | $14.12K | Form 4 |
| Aug 17, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 300 | — | Form 4 |
| Aug 17, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 136 | $16.01K | Form 4 |
| Aug 17, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 340 | — | Form 4 |
| Aug 17, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Tax withholding | 496 | $58.38K | Form 4 |
| Aug 17, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Option exercise | 970 | — | Form 4 |
| Aug 17, 2026 | Mastantuono GinaPresident and CFO | Tax withholding | 858 | $100.99K | Form 4 |
| Aug 17, 2026 | Mastantuono GinaPresident and CFO | Option exercise | 1,595 | — | Form 4 |
| Aug 17, 2026 | McDermott William RChairman & CEO | Tax withholding | 2,236 | $263.18K | Form 4 |
| Aug 17, 2026 | McDermott William RChairman & CEO | Option exercise | 4,160 | — | Form 4 |
| Aug 14, 2026 | Fontaine DaniellePrincipal Accounting Officer | Tax withholding | 256 | $31.74K | Form 4 |
| Aug 14, 2026 | Fontaine DaniellePrincipal Accounting Officer | Option exercise | 740 | — | Form 4 |
| Aug 14, 2026 | Fontaine DaniellePrincipal Accounting Officer | Tax withholding | 82 | $10.17K | Form 4 |
| Aug 14, 2026 | Fontaine DaniellePrincipal Accounting Officer | Option exercise | 235 | — | Form 4 |
| Aug 14, 2026 | Mastantuono GinaPresident and CFO | Tax withholding | 3,012 | $373.49K | Form 4 |
| Aug 14, 2026 | Mastantuono GinaPresident and CFO | Option exercise | 5,602 | — | Form 4 |
| Aug 14, 2026 | Mastantuono GinaPresident and CFO | Tax withholding | 1,266 | $156.98K | Form 4 |
| Aug 14, 2026 | Mastantuono GinaPresident and CFO | Option exercise | 2,355 | — | Form 4 |
| Aug 14, 2026 | Zavery AmitPresident, CPO and COO | Tax withholding | 3,860 | $478.64K | Form 4 |
| Aug 14, 2026 | Zavery AmitPresident, CPO and COO | Option exercise | 7,180 | — | Form 4 |
| Aug 14, 2026 | Zavery AmitPresident, CPO and COO | Tax withholding | 1,686 | $209.06K | Form 4 |
| Aug 14, 2026 | Zavery AmitPresident, CPO and COO | Option exercise | 3,135 | — | Form 4 |
| Aug 14, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Tax withholding | 1,821 | $225.80K | Form 4 |
| Aug 14, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Option exercise | 3,566 | — | Form 4 |
| Aug 14, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Tax withholding | 761 | $94.36K | Form 4 |
| Aug 14, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Option exercise | 1,490 | — | Form 4 |
| Aug 14, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 2,237 | $277.39K | Form 4 |
| Aug 14, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 5,602 | — | Form 4 |
| Aug 14, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 444 | $55.06K | Form 4 |
| Aug 14, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 1,110 | — | Form 4 |
| Aug 14, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 376 | $46.62K | Form 4 |
| Aug 14, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 940 | — | Form 4 |
| Aug 14, 2026 | McDermott William RChairman & CEO | Tax withholding | 4,772 | $591.73K | Form 4 |
| Aug 14, 2026 | McDermott William RChairman & CEO | Option exercise | 8,877 | — | Form 4 |
| Aug 14, 2026 | McDermott William RChairman & CEO | Tax withholding | 3,373 | $418.25K | Form 4 |
| Aug 14, 2026 | McDermott William RChairman & CEO | Option exercise | 6,275 | — | Form 4 |
| Aug 14, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Tax withholding | 870 | $107.88K | Form 4 |
| Aug 14, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Option exercise | 2,209 | — | Form 4 |
| Aug 14, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Tax withholding | 1,125 | $139.50K | Form 4 |
| Aug 14, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Option exercise | 2,857 | — | Form 4 |
| Aug 13, 2026 | Chamberlain Paul EdwardDirector | Sale | 1,500 | $188.40K | Form 4 |
| Aug 7, 2026 | McDermott William RChairman & CEO | Tax withholding | 4,712 | $588.43K | Form 4 |
| Aug 7, 2026 | McDermott William RChairman & CEO | Option exercise | 8,765 | — | Form 4 |
| Aug 7, 2026 | Zavery AmitPresident, CPO and COO | Tax withholding | 5,370 | $670.61K | Form 4 |
| Aug 7, 2026 | Zavery AmitPresident, CPO and COO | Option exercise | 9,990 | — | Form 4 |
| Aug 7, 2026 | Mastantuono GinaPresident and CFO | Tax withholding | 2,121 | $264.87K | Form 4 |
| Aug 7, 2026 | Mastantuono GinaPresident and CFO | Option exercise | 3,945 | — | Form 4 |
| Aug 7, 2026 | Fontaine DaniellePrincipal Accounting Officer | Tax withholding | 106 | $13.24K | Form 4 |
| Aug 7, 2026 | Fontaine DaniellePrincipal Accounting Officer | Option exercise | 305 | — | Form 4 |
| Aug 7, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Tax withholding | 1,343 | $167.71K | Form 4 |
| Aug 7, 2026 | Canney Jacqueline PChief People & AI Enblmt. Off. | Option exercise | 2,630 | — | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 30 | $3.75K | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 75 | — | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 132 | $16.48K | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 330 | — | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 364 | $45.46K | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 910 | — | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 1,646 | $205.55K | Form 4 |
| Aug 7, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 4,120 | — | Form 4 |
| Jun 15, 2026 | Yuan Eric S.Director | Award | 2,747 | — | Form 4 |
| May 28, 2026 | Briggs TeresaDirector | Sale | 1,595 | $173.38K | Form 4 |
| May 21, 2026 | Sands Anita MDirector | Award | 3,260 | — | Form 4 |
| May 21, 2026 | Quinlan LarryDirector | Award | 3,260 | — | Form 4 |
| May 21, 2026 | Jackson LawrenceDirector | Award | 3,260 | — | Form 4 |
| May 21, 2026 | Chamberlain Paul EdwardDirector | Award | 3,260 | — | Form 4 |
| May 21, 2026 | LUDDY FREDERIC BDirector | Award | 3,260 | — | Form 4 |
| May 21, 2026 | BOSTROM SUSAN LDirector | Award | 3,260 | — | Form 4 |
| May 21, 2026 | Briggs TeresaDirector | Award | 3,260 | — | Form 4 |
| May 18, 2026 | Fipps PaulPresident, Global Customer Ops | Sale | 1,048 | $103.24K | Form 4 |
| May 15, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 376 | $35.75K | Form 4 |
| May 15, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 940 | — | Form 4 |
| May 15, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 120 | $11.41K | Form 4 |
| May 15, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 300 | — | Form 4 |
| May 15, 2026 | Fipps PaulPresident, Global Customer Ops | Tax withholding | 136 | $12.93K | Form 4 |
| May 15, 2026 | Fipps PaulPresident, Global Customer Ops | Option exercise | 340 | — | Form 4 |
| May 15, 2026 | Fontaine DaniellePrincipal Accounting Officer | Tax withholding | 256 | $24.34K | Form 4 |
| May 15, 2026 | Fontaine DaniellePrincipal Accounting Officer | Option exercise | 739 | — | Form 4 |
| May 15, 2026 | Fontaine DaniellePrincipal Accounting Officer | Tax withholding | 82 | $7.80K | Form 4 |
| May 15, 2026 | Fontaine DaniellePrincipal Accounting Officer | Option exercise | 235 | — | Form 4 |
| May 15, 2026 | Fontaine DaniellePrincipal Accounting Officer | Tax withholding | 168 | $15.97K | Form 4 |
| May 15, 2026 | Fontaine DaniellePrincipal Accounting Officer | Option exercise | 485 | — | Form 4 |
| May 15, 2026 | Zavery AmitPresident, CPO and COO | Tax withholding | 3,860 | $366.97K | Form 4 |
| May 15, 2026 | Zavery AmitPresident, CPO and COO | Option exercise | 7,180 | — | Form 4 |
| May 15, 2026 | Zavery AmitPresident, CPO and COO | Tax withholding | 1,688 | $160.48K | Form 4 |
| May 15, 2026 | Zavery AmitPresident, CPO and COO | Option exercise | 3,140 | — | Form 4 |
| May 15, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Tax withholding | 870 | $82.71K | Form 4 |
| May 15, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Option exercise | 2,209 | — | Form 4 |
| May 15, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Tax withholding | 1,125 | $106.95K | Form 4 |
| May 15, 2026 | Nowbar HosseinPres. & Chief Legal Officer | Option exercise | 2,857 | — | Form 4 |
| May 15, 2026 | Mastantuono GinaPresident and CFO | Tax withholding | 3,012 | $286.35K | Form 4 |
| May 15, 2026 | Mastantuono GinaPresident and CFO | Option exercise | 5,602 | — | Form 4 |
| May 15, 2026 | Mastantuono GinaPresident and CFO | Tax withholding | 1,264 | $120.17K | Form 4 |
| May 15, 2026 | Mastantuono GinaPresident and CFO | Option exercise | 2,350 | — | Form 4 |
| May 15, 2026 | Mastantuono GinaPresident and CFO | Tax withholding | 858 | $81.57K | Form 4 |
| May 15, 2026 | Mastantuono GinaPresident and CFO | Option exercise | 1,595 | — | Form 4 |
Transaction codes follow SEC Form 4: P = open-market purchase, S = open-market sale, A = grant or award, M = option exercise, F = shares withheld for taxes. About Form 4